Manufacturer & Dealer Issues

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Special Report

Conversations in Ag

Farm Equipment editors sat down with individuals touching various aspects of agriculture — among them dealers, farmers, manufacturers, economists and consultants — to moderate conversations about the biggest issues impacting the farm equipment industry.
Farm Equipment editors first tackled the Conversations in Ag issue in the June 2018 edition of the magazine. This time around, the project took us across 7 states and 3 countries — covering a total of 15,333 miles — and paired 33 different individuals together to talk.
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From the Farm Equipment History Files ...

Why Did International Harvester Break Up?

From the unique perspective of an IH executive and later a dealer, Paul Wallem’s new book covers how a 150-year-old iconic farm equipment brand lost its footing, and the worries of dealers and farmers over their investments and futures.
The Breakup examines the reasons International Harvester failed in 1984 (and its merger with J.I. Case), with IH dealers and customers weighing in with their opinions. Interviews were conducted throughout the U.S., Canada and Sweden, and include discussions with former IH and Case IH company personnel involved in the transition.
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