Articles Tagged with ''New Holland''

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Getting Results with Do-It-Yourself Marketing

3 dealers share why they are bypassing marketing agencies and doing their own Facebook, Google ads and social media campaigns.
Ditch the agency, do your own marketing campaigns, save money and get better results. You just need to get started. That’s the message from three dealers, Lee Parish, Ben Garton and Doug Vahrenberg, who shared do-it-yourself marketing strategies at Farm Equipment’s 2018 Dealership Minds Summit.
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Kim Schmidt
From the Desk of Kim Schmidt

Farm Equipment Price Increases Take Hold

When the U.S. announced tariffs on imported steel, there was a lot of speculation — and maybe even fear — about what it would mean for farm equipment prices. Now that the dust has settled a bit, we’re starting to get some answers.
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Ag Equipment Intelligence

What is the Biggest Source of Ag Equipment Loans?

Earlier this year, Ag Equipment Intelligence surveyed U.S. and Canadian farm equipment dealers on their major sources for equipment loans. Overall, 61% of dealers reported that customer loans for purchasing equipment came from their manufacturers. But the percentage varied widely depending on the brand of equipment.
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Farm Equipment Editors Share ‘Biggest Newsmakers’ Out of Winter Farm Shows

From autonomous advancements to the reemergence of an international tractor company in the U.S., Farm Equipment recaps the best from Louisville and Tulare.
Farm Equipment sent staffers to the National Farm Machinery Show and Agricultural Equipment Technology Conference (AETC) in Louisville, as well as the World Ag Expo in Tulare, Calif., to cover the latest innovations and trends in the farm equipment market.
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Precision Farming Dealer Summit

Precision Success Only as Good as Your Internal Training

Richins & Finley, the managers heading up the precision farming efforts at Stotz Equipment (John Deere) and Mazergroup (New Holland), share the components of their internal training systems to equip staff for success.
Staff training was part of nearly every discussion at the 2018 Precision Farming Dealer Summit in Louisville. Precision is where things are moving fastest, and the expectations of farmers and the dealership itself (both equally unrealistic at times) and the firefighting at planting and harvest require highly structured processes and duties.
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