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Articles Tagged with ''shortline''

Dealership Minds 2016: Kern Machinery

High-Use Tractors and Implements: Consulting on Service Needs

By Jaime Elftman posted on January 27, 2016 | Posted in Niche Equipment Markets
Don Zajac, service manager for the Buttonwillow, Calif., location of Kern Machinery, and James Boel, service manager for the Delano, Calif., location, talk about the process of consulting with the customer on high-use equipment. The 54-part 2016 Farm Equipment Dealership Minds video series is sponsored by Charter Software.
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Dealership Minds 2016: Kern Machinery

Fostering Relationships with Shortline Equipment Manufacturers

By Dave Kanicki posted on January 26, 2016 | Posted in Niche Equipment Markets
The relationships Kern Machinery has developed with their stable of shortline equipment manufacturers are extremely important to the dealership's success. Larry Sitzman, general sales manager for Kern Machinery in Bakersfield, Calif., talks about those relationships. The 54-part 2016 Farm Equipment Dealership Minds video series is sponsored by Charter Software.
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Dealership Minds 2016: Kern Machinery

Equipment to Serve a Diverse Customer Base

By Mike Lessiter posted on January 26, 2016 | Posted in Niche Equipment Markets
About 30-40% of equipment sales for Kern Machinery come from shortline equipment. These shortline vendors are extremely important to Kern. Clayton Camp, president of Kern Machinery of Bakersfield, Calif., describes some of the challenges faced by the parts and service departments as they support these additional lines. The 54-part 2016 Farm Equipment Dealership Minds video series is sponsored by Charter Software.
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RDO Equipment
Sponsored Content: Success in Shortline Machinery

RDO Equipment's Structure for Shortlines

RDO Equipment Co. recognized greater opportunities in shortlines and put dedicated resources on the job to manage decision-making across this 28-store farm equipment dealer group.
By Mike Lessiter posted on January 18, 2016 | Posted in Niche Equipment Markets
Lee Rogness, the dealer-principal of Interstate Inc. (Fergus Falls, Minn.) before selling to RDO Equipment Co. in 2008, knows the power of shortlines. His business “survived on shortlines” during transitions between majors in the tumultuous 1980s, before Interstate inked a contract with John Deere. “We lived on shortlines,” he recalls. “And then we took on Deere and we made money on both and had good market share.”
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agpro companies
Sponsored Content: Success in Shortline Machinery

Creating a Full Line Offering Through Shortline Machinery

AgPro Equipment Service in Hettinger, N.D., has found success selling farm equipment without a major line.
By Kim Schmidt posted on January 11, 2016 | Posted in Manufacturer & Dealer Issues, Niche Equipment Markets
AgPro Equipment Service in Hettinger, N.D., has found success selling farm equipment without a major line. Owner Jeff Hallen opened the dealership in 2013 after spending 6 years with RDO Equipment, one of John Deere's largest ag equipment dealers.
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Dealership of the Year 2015: Ritchie Implement Inc. Cobb, Wis.

Category: Over $75 Million in Revenues
By Jaime Elftman posted on July 16, 2015 | Posted in Best Practices, Operations & Finance

Diversity is key for Ritchie Implement, the 2015 recipient of the over $75 million in revenues category of the Dealership of the Year program. Ritchie Implement’s commitment to a variety of product lines, a broad customer base and the addition of third generation management have made the dealer a success. “We don’t keep all our eggs in one basket,” says CEO and Co-owner Ron Ritchie.


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Big Dealer Consolidation Continues in 2024

Big Dealer Consolidation Continues in 2024

In this episode of On the Record, brought to you by Weasler Engineering, we break down the key takeaways from Ag Equipment Intelligence's newly released 2024 Big Dealer Report. In the Technology Corner, Noah Newman shows us how cover crop planting could be done autonomously. Also in this episode, CNH Industrial reports a drop in ag sales, AGCO combine and application equipment sales are down year-over-year and a UK New Holland factory strike could impact North America.

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Yetter Farm Equipment

Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
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Montag is the industry’s innovative leader for precise, accurate metering of fertilizer, seed and other nutrients. The Montag system has become the standard for deep banding of fertilizer. Montag is also pioneering the technology for cover crop seed application. The new Cover Crop+ is able to meter the smallest seed, and can be mounted to tillage implements, combines, plus Hagie sprayers and detasselers.

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Finance Scope

Finance Scope is able to provide the best financing opportunities for equipment dealers and customers through a diverse mix of lending companies under one single platform. Our large group of lenders, allows for competitive rates regardless of credit scores. Additionally, dealers and customers have access to the industry’s best expertise surrounding finance and lease structures, for all purposes, within the agricultural and construction industries. We provide all of this into one online platform to provide our customers with the best available tailored finance solution for their equipment.
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