How can you use technology to exceed customer expectations? In the current issue of Farm Equipment, "Technology for Profit" columnist George Russell explored 5 specific dealer experiences that utilized different technologies to improve business. You can read that article here.

In January, we will follow up on this topic by looking at where and how these technologies will be used in the future, and we'd like your input. Let us know your reactions to the article and what technologies you are using, or are thinking of using, that have helped you better serve your customers and improve your business. Use the comment section below or send an email to George Russell at to share your thoughts.