From The Pages Of Farm Equipment

Introduction
+A day-in-the-life exploration of the newly merged Precision Equipment 
+ What Keeps the Precision Equipment Team Up at Night?
 

CEO: Randy Amosson
+ Deliberate Moves to Grow a Dealer Group
+ Tracking Competitive Sales: The 'Chasing the Rainbow' Program
Videos
+ Benefits of Becoming an 8 Store Dealer Network vs 5 Store Dealership
+ Merger's Impact on Market Share and Absorption
+ Merging Two Dealership Cultures: Employees & Ownership
+ Stepping Back: Next Step in Precision Equipment's Growth Strategy
+ The Next Strategic Plan

Parts Analyst: Curt Moeller
+ 'By the Numbers' Parts Inventory Planning
+ In the Customer's Mind, Bigger Should be Better
+ A Passion for Toys Brings Sales
Videos
+ Hitting that Happy Medium
+ Supporting the Shortlines
+ What Looks Good on Paper vs. Good Business

CFO: Dave Dahms
+ Planning: A Competitive Advantage
+ Advice for the Merger Marriage
+ Good Days, Bad Days
+ CFO Role More Critical in Today's Dealerships
Videos
+ Keys to a Financially Sound Business
+ Measuring Your CFO
+ Receiving the Major Line's Approval
+ Understanding Cash Flows and the Impact on the Business

VP Marketing: Matt Poeltler
+ Customer Trust: What It's All About
Videos
+ Big Benefits to Separating Administrative Offices from Dealership Facilities
+  Branding Together Two Different Dealership Cultures
+ Changing the Product Mix in a Consumer Store
+  Effective Marketing Comes From Listening Well
+ Selling Equipment to 'Super Big' Farming Operations
+ Tackling Customer Expectations with New Operations

Chairman: Ron Farrier
+ Working Together to Form a Dream Team
+ Rationalizing Shortlines
Videos
+ Dealers Can't Afford to 'Stay Small'
+ Keeping Tight-Lipped Until Ready, Then Communicating News to Company
+ Opportunity of Lifetime Found in an Unexpected Place
+ Why Growth is Good for All

Location Manager: Kevin Bland
+ The Measure of a Successful Store
Videos
+ Focus On Customers
+ Learning From Other Managers
+ Measured For Success
+ Transitioning To Store Manager

Human Resources: Angela Huthmacher
+HR: The Employee's Advocate During Growth-Mode

Service Manager: Alan Byerly
+ Communication & Respect Key to Effective Service Department
Videos
+ Building Solid Service Relationships with Customers
+ Combine Clinics Pay Big Dividends
+ Critical Keys to Managing Effective Shop Technicians
+ Earning Respect is Essential in Building Service Technician Relationships
+ Planter Clinics Stress the Basics

Location Manager: Chad Reed
+ Mentoring with Passion: Helping Others 'Live the Dream'
+ Equipment Dealerships Are Complex Business Models
+ Precision Equipment's 'Secret Ingredient:' People with Passion
Videos
+ Educating the Sales Staff and the Multi-Store Sales Advantage
+ Selling and Communicating with Customers
+ Selling Smaller Equipment and Keeping Inventory in Line with Commodity Prices

VP Operations: Pat McCrabb
+ Putting 'Problem Solvers' in Place
+ Used Equipment Strategy: Salesman is the 'Buyer's
+ Rationalizing Shortlines
Videos
+ Employee Input Improves Parts Program
+ Finding the Right People for Growth
+ How to Tell Staff and Customers the Big News

Location Manager: Jeremy Marston
+Location Manager Role Requires Firefighting Skills
+ Contributing as an AMS Specialist
Videos
+ Developing a Used Equipment Strategy
+ Getting Into a Routine
+ Keys To Managing People
+ Long Term Planning as a Store Manager
+ Monitoring Business Operations with Equip
+ Taking a Look at Key Metrics

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