Equipment dealers can now seamlessly move inventory from the leading online remarketing outlet, IRONsearch.com, to IronPlanet.com for auction as the result of a newly formed alliance between the two industry leaders. Additionally, equipment to be auctioned at IronPlanet is now searchable on IRONsearch.com, expanding the largest available marketplace for buying and selling equipment online.
Subscribers who manage their used inventory and publish equipment listings for sale on the Web using IRON Search will now be able to consign inventory to auction on the IronPlanet auction site. Using IRON Search, dealers can choose which pieces of equipment go to auction and when, resulting in improved inventory turnover rates and reduced handling costs.
This alliance broadens the market for both equipment buyers and sellers. Buyers can search for equipment listings easier than ever on IRONsearch.com while sellers can post equipment listings and manage available inventory for sale online or at auction using a web browser anywhere, anytime.
"Being an IRON Search subscriber has never been more attractive. We offer dealers the most effective way to sell equipment, increase asset turn rates, and manage inventory risk with a one-stop solution," states David Greenberg, President of IRONsearch.com. He adds, "Everyone wants more – buyers want more selection and sellers want more ways to sell what they have at fair market value. This alliance makes it possible to provide more for both."
"We are very excited to offer dealers a seamless transition from IRON Search listing to IronPlanet's online auctions and the convenience of selling equipment without any undue transportation expense, plus IronPlanet's exclusive IronClad Assurance resulting in better prices for the dealer's equipment," says Jeff Jeter, Executive Vice President of IronPlanet. "We look forward to working with IRON Search to enhance their marketplace experience through the integration with IronPlanet and the ability for sellers to send aged inventory to IronPlanet."
IronPlanet is a leading online marketplace for used heavy equipment. Our sellers achieve more profitable sales through low transaction costs and better price realization through a global audience of buyers. Our guaranteed inspection reports and exclusive IronClad Assurance enable buyers to bid with a high degree of confidence. IronPlanet is backed by Accel Partners, Kleiner Perkins Caufield and Byers, Caterpillar, Komatsu and Volvo. For more information, visit www.ironplanet.com.
About IRON Solutions, Inc.
IRON Solutions, Inc., www.ironsolutions.com, is the leading source of used and new equipment information and customer and equipment lifecycle management services for the agricultural, industrial and outdoor power equipment industries.
IRON Solutions publishes the Official Guide for farm equipment, the Outdoor Power Equipment Official Guide and the IRON Search Buyers Guide for Farm Equipment. IRON Solutions' IRON World™ services include IRON Guides®, IRON HQ®, Enterprise xSellerator™, IRON Buyer-Net™, IRON Builder®, IRON Igniter™, IRON Cloud™, and IRON Search®.