Items Tagged with 'Kelly Mathison'

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Increasing Productivity and Efficiency Boosts Dealership Profits in the Age of Amazon

Kelly Mathison, a consultant and trainer at the Western Equipment Dealers Assn. Dealer Institute, discusses emphasizing interdepartmental teamwork and personalized, rather than automated online-based, service in ag equipment dealerships in order to maximize profits per hour.
“What are the two critical factors that really drive the financial success of your business?”
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Increasing Your Parts Sales Through Your Service Department [Webinar]

As whole goods sales slowdown, there is added pressure on aftermarket financial performance. Customer and competitive forces are also major challenges for dealer profitability. WEDA Dealer Institute Trainer Kelly Mathison offers insights on improving performance and increasing profitability through interdepartmental cooperation between parts and service. [To view any of our webinar replays, you must be logged in with a free user account.]
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To The Point: Making Parts Sales Sexy

The parts department isn’t a particularly sexy department, so most dealers usually put their focus on the sales department. We haven’t been that way. Parts first is how we look at ourselves.” That’s what one dealer recently told me when I asked him what set his dealership apart. He went on to explain how the parts department is the first priority when it comes to training, showroom space and merchandising.
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To The Point: Making Parts Sales Sexy

"The parts department isn’t a particularly sexy department, so most dealers usually put their focus on the sales department. We haven’t been that way. Parts first is how we look at ourselves.” That’s what one dealer recently told me when I asked him what set his dealership apart. He went on to explain how the parts department is the first priority when it comes to training, showroom space and merchandising.
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