Articles by Noah Newman

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Corn Belt Dealer Shares Top Traits of Tech Worth Selling & Supporting

Exeter, Neb.-based Boeck Farm Outfitters became the first dealer in the U.S. to sell and service Greeneye Technology for sprayers in late 2024. I caught up with their fearless leader, Cody Boeck a few weeks ago, and asked him about how he identifies new products to sell, and what gave him the confidence that Greeneye was a good fit for his dealership.
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