Industry News

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Press Release

MASCHIO GASPARDO Opens Its First Full Line Store in North America

The Group’s fifth Full Line Store worldwide opened on May 22, 2026, in partnership with Roc-Pit Equipment LLC. Located in the heart of the American Corn Belt, the new dealership brings the full MASCHIO GASPARDO range to North American farmers.

The Group’s fifth Full Line Store worldwide opened on May 22, 2026, in partnership with Roc-Pit Equipment LLC. Located in the heart of the American Corn Belt, the new dealership brings the full MASCHIO GASPARDO range to North American farmers.


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On the Record

CNH Dual Branding Changes

Ag Equipment Intelligence learned that CNH underwent a larger layoff round and reorganized leadership responsibility in key sales, dealer development and other positions now managing BOTH the New Holland and Case IH businesses interests for its dealer network.
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Farm Equipment Best of the Web
This Week

Farm Equipment's Best of the Web: May 22, 2026

This Week's Lineup:

  • Kentucky Farmer Saves Thousands Letting Robot Run the Planter
  • Winning the Battle… Losing the War: The Leadership Crisis Inside Modern Dealerships
  • Increasing Service Revenue in a Tight Market
  • Moving Iron: Why Used Equipment Prices Won’t Drop (Even When Times Are Tight)

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News Release

RB Global Completes Acquisition of BigIron

RB Global, Inc., the trusted global partner for insights, services and transaction solutions, announced that it has completed the acquisition of Big Iron Auction Company (“BigIron”), accelerating the Company’s strategic expansion into the U.S. agriculture market.


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