During this 5-part series Dr. Weber and editor/publisher Mike Lessiter discuss dealer management best practices based on Weber’s 40-plus years working with dealers and manufacturers in the ag, construction and other industries.
In this first episode, Dr. Weber shares how he got involved in both consulting and the farm equipment dealership world before diving into what the ag equipment industry should be learning from the auto industry, particularly as it relates to used equipment.
Additionally Mike and Dr. Weber delve into what we can learn from the auto dealers.
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