WEST FARGO, N.D. — Titan Machinery (Nasdaq:TITN) announced today a strategic alliance with Decisive Farming Corp. The alliance enables Titan to offer an industry-leading digital farm management platform to its customers, including precision agronomy, data management and crop marketing services to complement its existing precision equipment and product support solutions.
"We teamed up with Decisive Farming because they have a complete and reliable solution in the market," says David Meyer, CEO of Titan Machinery. "We're rolling out Decisive Farming's My Farm Manager data management platform to our field staff and getting them trained. Through the platform, our customers will have access to a suite of over 10 farm management services, with more expected in the future."
The My Farm Manager platform allows Decisive Farming's team and other service partners to provide data management and expertise on GIS, agronomy, and crop marketing for the grower. Decisive Farming's flagship product, Optimize RX, provides variable rate prescriptions for seed and fertilizer applications. Its patented processes have been validated with over 51 thousand acres of in-field trials. The My Farm Manager platform integrates directly with Case IH AFS Connect, New Holland PLM Connect and other major equipment telematics systems, so that customers will benefit from field records and data being automatically captured.
"My Farm Manager connects key service providers-including agronomists, grain elevators and equipment dealers with sensors and data to manage and optimize the entire farming operation," states Remi Schmaltz, CEO of Decisive Farming. "Customers using Optimize RX see a typical increase in net profitability of $20 per acre and Decisive Farming's whole farm customer retention averages 96%."
As a result of the alliance, Titan will introduce new, high value services to its agriculture customers across Iowa, Minnesota, Nebraska, North Dakota and South Dakota.
About Decisive Farming Corp. – Decisive Farming provides highly effective management solutions to crop farmers and agriculture service providers. The company's focus is on precision agronomics, crop marketing and information management services that are geared toward farm profitability, sustainability and ease of use. Decisive Farming's services are setting the standard in quality and performance. Their solutions are fully integrated through their web software, My Farm Manager, and are supported by leading service and technology providers in the industry. See all partners at http://www.decisivefarming.com/partners/
About Titan Machinery
Titan Machinery, founded in 1980 and headquartered in West Fargo, N.D., owns and operates a network of full-service agricultural and construction equipment dealer locations in North America and Europe. The network consists of U.S. locations in North Dakota, South Dakota, Iowa, Minnesota, Montana, Nebraska, Wyoming, Wisconsin, Colorado, Arizona, and New Mexico, and European locations in Romania, Bulgaria, Serbia, and Ukraine. The Titan Machinery locations represent one or more of the CNH Industrial Brands, including Case IH, New Holland Agriculture, Case Construction, New Holland Construction and CNH Capital. Additional information about Titan Machinery can be found at www.titanmachinery.com.