One of First Choice Farm and Lawn’s guiding principles is staying positive and being their for their customers and doing the right thing — every time. Owners Ron and Don Parks discuss how they’ve instilled this mindset in the staff across all locations.
Upon graduating from the Univ. Tennessee at Martin in 2009, Ron Parks got a job working for Danny Montgomery, who owned a Kubota dealership in Union City, Tenn. Three years later Ron reached out to his brother Don, who was working as a financial advisor, with the news that there was an opportunity to purchase the dealership.
First Choice Farm and Lawn owners Ron and Don Parks share their top metrics for success, including absorption and if net profit is exceeding gross revenue. If it is, they consider that healthy growth.
After a devastating tornado hit the region on Friday, Dec. 1, 2021, First Choice Farm and Lawn helped to organize over 250 volunteers made up of employees and customers from all over the state, and 30 pieces of equipment and dump trucks to help clean up. The group helped the community of Samburg, Tenn., recover from the damage.
Since acquiring the business 10 years ago, owners Ron and Don Parks have expanded the business from 1 location to 6. All locations have either gone through a renovation process or have been built from the ground up.
First Choice Farm and Lawn owners Don and Ron Parks discuss how having a diversified customer base — ag, construction and rural lifestyle — has helped the dealership balance the business. When the ag business is down, for instance, often the construction or rural lifestyle side is doing well.
Upon graduating from the Univ. Tennessee at Martin in 2009, Ron Parks got a job working for Danny Montgomery, who owned a Kubota dealership in Union City, Tenn. Starting off in the parts department, Ron quickly worked his way up into a sales and management role.
Hutson Inc’s flagship location in Mayfield, Ky., was destroyed by the tornado that ripped through Kentucky overnight on Dec. 10. However, all employees are healthy and accounted for, Josh Waggener, president and CEO of the John Deere dealership said
According to a report from the Daily Memphian, the Kubota dealer has plans for a 30,000 square foot, $3 million facility on a 60 acre plot outside Memphis, Tenn.
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