To be a successful service manager today requires more skill than yesteryear, when dealerships elevated their best wrench-turners or resident gearheads. Mechanical inclination helps, but a top service manager today must possess other skills as well. Like an air traffic controller, they must direct the technicians to the customers who truly deserve the priority. And as a psychologist, the service manager must listen and respond to what the customers and technicians alike are — and are not — saying.
In this 2.5-minute video interview, Neil Dahlstrom, Manager of History & Corporate Archives at John Deere, talks context about what the manufacturing world looked like in 1912. That was the year the plowmaker’s board of directors decided to enter the tractor business – when fewer than 1,000 gas- or kerosene-fuel tractors existed nationally.
The Association of Equipment Manufacturers (AEM) and the National Agri-Marketing Association (NAMA) are coming together during NAMA’s 2020 Agri-Marketing Conference with a pre-conference workshop with content targeted specifically for these types of organizations.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
Machinery Scope offers premier risk management tools for farm equipment. We provide timely, personalized, and flexible solutions to protect more farm equipment investments than anyone in the industry. We add value and peace of mind when you are buying, selling, or managing your farm equipment by offering extended warranty plans.