Data & Forecasts

Rain Slowing Corn, Soybean Harvest

The condition of this year’s soybean crop was downgraded by 2 percentage points, while no change was registered for the corn crop as of Oct. 14, 2018, according to the latest Crop Progress report from USDA.
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Charlie Glass March 2018 photo

September 2018 Tractor & Combine Analysis

The limited cash available to farmers and ranchers in the U.S. will continue to put a dampener on the equipment markets in 2018 and 2019. The expanded depreciation programs that appeared in 2010 and reached its zenith in 2014 had the effect of pulling ahead purchases from future years. We are now enduring the results of that program.
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[Podcast] Digging Into the Data: Analyzing Ag Equipment Intelligence’s 2018 Big Dealer Report

In this episode, first in the series of the Ag Equipment Intelligence podcast, Editor/Publisher Dave Kanicki is joined by George Russell, a founding member of the Machinery Advisors Consortium, to discuss their first look and analysis of the just-completed “2018 Big Dealer Report.”
In this episode, first in the series of the Ag Equipment Intelligence podcast, Editor/Publisher Dave Kanicki is joined by George Russell, a founding member of the Machinery Advisors Consortium, to discuss the 2018 'Big Dealer' Report.
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2019 Dealer Business Outlook & Trends for Farm Equipment

Improved 2018 Sales Sets the Tone for 2019 Outlook

As more ‘normal’ conditions settle in, dealers look for more of the same in the year ahead, which isn’t all bad.
After several difficult years, it looks as if U.S. and Canadian farm equipment dealers are back on firm footing. With that said, probably the best thing the industry can do moving forward is to not compare current conditions to the boom years of 2008-14, which were not typical, and acknowledge that the ag equipment business is actually returning to a more normal state.
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Leveraging CRM for Farm Equipment Leads and Sales

Online lead generation centers on segmentation, but the key to closing those same inquiring customers comes through consolidation.
In the instantaneous industry of equipment sales, the mindset of “I’ll just respond to that tractor inquiry after lunch” lies in the same outdated realm as phonebooks and Blockbuster video stores. Yet with so many online inventories, websites and campaigns to keep track of, dealers are often left chasing their tails on how to reel in — and retain — online leads.
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Farm Equipment

2026 Dealership of the Year, Messick’s Equipment, Mount Joy, Pa.

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