Matt Poeltler, Vice President of Marketing & Advertising for Precision Equipment (headquartered in Muscatine, Iowa), explains that effective marketing comes from truly listening to customers, not thinking you know what they want.
Matt Poeltler, Vice President of Marketing & Advertising for Precision Equipment (headquartered in Muscatine, Iowa), explains the benefits of holding a separate office space for administrative positions within the dealership.
Matt Poeltler, Vice President of Marketing & Advertising for Precision Equipment (headquartered in Muscatine, Iowa), explains how the newly formed company is tackling customer expectations.
Consumer products make up a great deal of sales in one of Precision Equipment's locations. Matt Poeltler, Vice President of Marketing & Advertising for Precision Equipment (headquartered in Muscatine, Iowa), discusses how to evolve the product mix of a consumer store.
Selling equipment to super big farming operations is an important part of Precision Equipment's business model. Matt Poeltler, Vice President of Marketing & Advertising for Precision Equipment (headquartered in Muscatine, Iowa), shares how they build and keep those relationships.
Alan Byerly, Service Manager at the Washington, Iowa, location of Precision Equipment, shares what he believes is a crucial step in growing technician relationship - earning respect.
Alan Byerly, Service Manager at the Washington, Iowa, location of Precision Equipment, discusses combine clinics that help the farmers and the dealership get on the same page.
Precision Equipment, the focus of this year's Dealership Minds Video Series, uses John Deere's EQUIP Business System. Mediapolis Location Manager, Jeremy Marston, explains the system and how his location uses the software.
Jeremy Marston, Mediapolis, Iowa, Location Manager for Precision Equipment (headquartered in Muscatine, Iowa), shares the meaning of a "regular day in the life of a location manager."
Jeremy Marston, Mediapolis, Iowa, Location Manager for Precision Equipment (headquartered in Muscatine, Iowa), shares his keys for managing people. According to Marston, communication is hugely important.
In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at President Trump's tariff reduction on ag equipment, the latest dealer sales forecasts, and how high input costs are keeping farmer sentiment down.
Since 1980, A&I Products has become a leading manufacturer and wholesale distributor of aftermarket replacement parts for the agricultural, turf, and industrial equipment markets. A&I Products' experience and expertise has greatly contributed to the company's reputation as a top supplier of quality, reasonably priced parts. Founded with roots as a small machine shop and repair facility, the company made the transition by manufacturing new parts to replace those that were identified as commonly needing repair. Throughout the 1980s, the company quickly garnered a reputation for offering quality parts at a reasonable price.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.