Articles Tagged with ''harvard business review''

Case Study
Case Studies

How Well Do You Understand Your Customers' Challenges?

You’ve heard it said a hundred times before. Farmers don’t need a supplier just for their seed, equipment or fertilizer. Suppliers defined in this way are mere silos to the farmer’s greater need for holistic, interwoven solutions. Farmers need partners who understand their business, and can leverage expertise and experience to help them accomplish the goals of their entire farming enterprise. They’re demanding it today, and will demand more of it in the future.
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Lessiter

To The Point: Which Side of Change Will You Be On?

Welcome to the 2016 SOURCEBOOK. We’d be remiss here if we didn’t acknowledge the year-round effort of Directory Manager Donna Schwierske in compiling this year’s annual SOURCEBOOK for you, with even more companies, products and brand listings than last year. Despite this year’s challenges, the participation shows the keen interest of a supply base still focused on connecting with you, the foot soldiers of our industry’s innovations.


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Lessiter
To the Point

Which Side of Change Will You Be On?

Welcome to the 2016 SOURCEBOOK. We’d be remiss here if we didn’t acknowledge the year-round effort of Directory Manager Donna Schwierske in compiling this year’s annual SOURCEBOOK for you, with even more companies, products and brand listings than last year. Despite this year’s challenges, the participation shows the keen interest of a supply base still focused on connecting with you, the foot soldiers of our industry’s innovations.
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