BROOKFIELD, Wis. — The editors of Rural Lifestyle Dealer announced that the 4th installment of the Dealer Success Academy will be returning on March. 3-4, 2021. With a batch of fresh topics, this online event will bring the top minds in the business together for two days of virtual learning — allowing attendees to gain new strategies and takeaways to elevate their business in 2021.

Led by presenters Sara Hey (Bob Clements International), Dustin Ackert (Dealer DS) and Rex Collins (HBK CPAs and Consultant), the 2021 Dealer Success Academy will feature six brand new sessions that take an in-depth look at how to turn your parts department into a major profit center, using digital marketing to successfully build traffic and sales, proper valuation of your dealership and much more.

Similar to past Dealer Success Academy events, registration is 100% free. But new for 2021 is an option to upgrade to a VIP registration for only $49. The VIP registration will provide attendees extended 12-month access to the 2021 Dealer Success Academy sessions, as well as exclusive access to over 20 additional video sessions that will further the learning experience to set dealerships up for great success this year and beyond.

Join Rural Lifestyle Dealer on March 3-4, 2021 for this 100% virtual event where you will be able to learn tips to help you improve the success of your business and discuss sessions with other attendees through your computer, tablet or phone… at your desk, in a conference room or on-the-go!

To date, Cub CadetEcho, Fastline and the Equipment Dealers Association are joining as Title Sponsors of the 2021 event. 

To register and learn more about this year's event, visit