Publishing industry veteran Rick Monogue has joined Lessiter Publications’ Ag Division as a Senior Media Account Executive. Monogue will support manufacturers across all Lessiter Ag Division properties, including Farm Equipment, Rural Lifestyle Dealer, Farm Catalog, No-Till Farmer, National No-Tillage Conference, Precision Farming Dealer and related e-media properties. 

Monogue brings 30-plus years of publishing experience directly in the equipment markets, most recently with Cygnus Publications as publisher of its titles focused on the landscape and turf industries.

“Rick’s long-term record of helping customers reach their marketing goals speaks for itself,” says Mike Lessiter, president Lessiter Publications. ”His understanding of the importance of both the dealer and manufacturing sides of the business, along with his extensive knowledge of creating and executing successful media plans, makes him a great asset to our manufacturing partners and to the continued growth of the Lessiter Ag Division.”

Monogue can be reached at, 262-402-8950.

About Lessiter Publications

Lessiter Publications, Inc., Brookfield, Wis., was founded in 1981 by Frank and Pam Lessiter. The firm provides niche content through magazines, newsletters, websites, international conferences, books, DVDs, management reports and e-newsletters in the agricultural and equine industries. For more information, visit