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Helping Specialty Farm Equipment Dealers Succeed

Mark Core of Vermeer Corp. and Richard Fox-Marrs of JCB Inc., top executives from two long established, family owned manufacturers of specialty farm equipment, explore their strategies for helping their dealers be profitable by providing services that go beyond traditional product support. Also, providing highly innovative products gives them an edge that competing dealers don’t have.
Mark Core of Vermeer Corp. and Richard Fox-Marrs of JCB Inc., top executives from two long established, family owned manufacturers of specialty farm equipment, explore their strategies for helping their dealers be profitable by providing services that go beyond traditional product support. Also, providing highly innovative products gives them an edge that competing dealers don’t have.
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