Items Tagged with 'Farm Equipment Magazine'

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Conversations in Ag

Challenges Encountered by Farmers & Manufacturers During the Dairy Downturn

To better understand the manufacturer-dairy farmer relationship, H&S Mfg. Co. President Craig Harthoorn and Product Marketing Manager Ron Zygarlicke sat down with Daryl Sternweis and Heather Heiman (D&B Sternweis Farms) along with Josh Heiman (Heiman Holsteins). The group, all based in Marshfield, Wis. discusses tight budgets, hiring mishaps and rising environmental standards.
To better understand the manufacturer-dairy farmer relationship, H&S Mfg. Co. President Craig Harthoorn and Product Marketing Manager Ron Zygarlicke sat down with Daryl Sternweis and Heather Heiman (D&B Sternweis Farms) along with Josh Heiman (Heiman Holsteins). The group, all based in Marshfield, Wis. discusses tight budgets, hiring mishaps and rising environmental standards.
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Conversations in Ag

Marketing in Agriculture

Ready or not, Generation Z is making its debut at the dealership, factory and the farm. With the influx comes new approaches to branding, politics and advertising, all of which Osborn Barr’s Neil Caskey is determined to sort out. Recent UW-Madison graduate (Life Science Communications within the Ag School) Jordan Gaal finds himself on the fringe between Millennial and Gen Z, providing a unique perspective on what’s to be expected.
Ready or not, Generation Z is making its debut at the dealership, factory and the farm. With the influx comes new approaches to branding, politics and advertising, all of which Osborn Barr’s Neil Caskey is determined to sort out. Recent UW-Madison graduate (Life Science Communications within the Ag School) Jordan Gaal finds himself on the fringe between Millennial and Gen Z, providing a unique perspective on what’s to be expected.
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Conversations in Ag

Women in the Male-Dominated Livestock Industry

Dairy farmer Doris Mold sits down with Jean Goslin, a cow-calf operator, to discuss shifts in the industry, genetics and technology and other topics. The two share a common bond through their involvement with American Agri-Women, along with the distinct challenges they face working in male-dominated industries.
Dairy farmer Doris Mold sits down with Jean Goslin, a cow-calf operator, to discuss shifts in the industry, genetics and technology and other topics. The two share a common bond through their involvement with American Agri-Women, along with the distinct challenges they face working in male-dominated industries.
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Lessiter Publications Rebrands As Lessiter Media, Establishes New Corporate Headquarters

Lessiter Publications Inc., publisher of American Farriers Journal, Farm Equipment, No-Till Farmer, Strip-Till Farmer, Rural Lifestyle Dealer, Precision Farming Dealer, Farm Catalog and Ag Equipment Intelligence, announced it has changed its corporate name to Lessiter Media Inc. to better reflect the evolution of its print, digital and in-person content offerings.
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Lessiter Media, Great Plains Mfg. Unveil ‘Shipping Out' Video Series

Lessiter Media., the publishers of Farm Equipment, No-Till Farmer and Rural Lifestyle Dealer, has launched a new 18-week video/blog series, entitled “Shipping Out.” The series, which is sponsored by Great Plains Manufacturing, Salina, Kan., chronicles Frank Lessiter’s journey on a Mississippi River grain barge carrying $5.4 million in cargo.
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Farm Equipment

Tackling the Tech Shortage

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