Items Tagged with 'digital'


Ahead of the Curve: Is 3-D Printing Coming to a Dealership Near You?

Could 3-D printing revolutionize the parts and service department in the dealership of tomorrow? Robert Saik, author of The Agriculture Manifesto and founder and CEO of The Agri-Trend Group, thinks 3-D printing is one of the drivers that will shape agriculture in the next decade. Saik writes, I think this is going to revolutionize the parts and the equipment industry going forward and it's going to drastically change how we handle our inventories and the delivery of repair parts to farmers.
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Wider World of Business: Brand Marketing: How to Reach Customers in the Digital Age

Brand marketing and reputation building used to be a combination of print advertising and word-of-mouth. Radio and TV advertising entered the mix along the way, but within the past decade or so, brand marketing has shifted dramatically from the tried-and-true, taking on a whole new form in the digital realm.
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Farm Equipment

Labor-Force Reality: Dealers MUST Develop Their Own Home-grown Talent

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