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Precision Selling: Building Relationships with Large Farmers


8/1/18 8:00 am to 8/2/18 6:00 pm PST


Location: Stewart Center, Purdue University
128 Memorial Mall
West Lafayette, IN
United States

Event Description

At this two-day seminar, you'll specifically address strategies for working with large-scale producers in the evolving agricultural marketplace. You'll explore complexities of working with growers and delve into the areas of strategic account planning, resource allocation, information analysis, and the use of sophisticated selling tools.

If you're responsible for serving and selling to key accounts, this is the program for you. Participants typically are responsible for:

  • Managing relationships with key clients.
  • Serving local and regional markets.
  • Developing strategies for evaluating customers on profit and growth potential.
  • Integrating technical and sales efforts with customers. 

    Program Dates
    August 1-2, 2018

    Stewart Center, Purdue University, West Lafayette, Ind.

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