Travis Kiesel

Travis Kiesel

Travis Kiesel is the Senior Vice President for Hutson Inc., a 31-store John Deere dealer with locations in Michigan, Kentucky, Tennessee and Indiana. When Hutson expanded into Michigan, Kiesel was tasked with training both the dealership staff and customers on new precision technology that could help their operations.



Training Playbook: Redefine Roles & ‘Mainstream’ Precision Technology

SVP of Aftermarket at Hutson Inc. details how the 31-store John Deere dealer shifted precision training strategies for newly acquired stores in the middle of busy season
I’ve spent the last 20 years working in the ag equipment business with John Deere — the first 10 in the corporate world and the last 10 in the dealership world.
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