After more than a decade of agricultural innovation, 360 Yield Center announced today a strategic brand restructuring that establishes two distinct divisional brands: 360 RAIN, focused on adaptive application, and 360 YIELD, focused on retrofit equipment upgrades.

Balkrishna Industries Ltd. (BKT), a leading multinational manufacturer of off-highway tires, has re-appointed Mr. Minoo Mehta as the Head of BKT USA operations, effective May 15th, 2026.

Big changes for Case IH and New Holland machinery dealers, customers – and rival colors.

The acquisition brings AgIQ’s valuation technology under the DPA umbrella and introduces AssetManager—a portfolio-level valuation tool that gives producers, dealers and cooperatives a continuously updated view of their entire equipment fleet’s fair market value.

Burrows Enterprises, LLC is proud to announce a major milestone in company history — the production of its 5,000th Roto Grind Tub Grinder, completed during the first week of May 2026.

Suppliers who participate in the Achieving Excellence Program are evaluated annually in several key performance categories, including quality, delivery, process alignment, value creation and relationship. 

The Group’s fifth Full Line Store worldwide opened on May 22, 2026, in partnership with Roc-Pit Equipment LLC. Located in the heart of the American Corn Belt, the new dealership brings the full MASCHIO GASPARDO range to North American farmers.