Product Innovations & Introductions

New Holland Introduces a New, Modern GENESIS Tractor

Smart, innovative, revolutionary, and industry-changing. New Holland's GENESIS tractor was all of those things, and twenty years ago, the GENESIS tractor redefined what was possible. Celebrating the 20th anniversary of the GENESIS tractor, New Holland is proud to introduce the new GENESIS T8. True to the GENESIS legacy, the GENESIS T8 Series once again redefines what is possible.
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New Holland Roll-Belt 560 Round Baler Delivers Higher Baling Capacity

Round bales are an integral part of delivering the right nutrition to any cow-calf operation. To that end, the round baler is the most frequently purchased piece of hay making equipment by cattle producers, and New Holland is launching new equipment with smart innovations to make the hay making process more efficient and more profitable.
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New Holland Launches the T4 Series Tractors, a New Generation of Utility Tractors

New Holland has introduced its next generation of hardworking utility tractors, the T4 Series. This tailored offering produces between 84 to 106 horsepower thanks to powerful 4-cylinder engines with Common Rail technology and a Cooled Exhaust Gas Recirculation system to meet Tier 4A compliance. Impressive features include the deluxe VisionView cab, the ergonomic CommandArc console, and distinctive, eye-catching New Holland styling. The comfort and convenience of the T4 Series is well-suited to the demands of livestock
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New Holland Launches T6 Auto Command Tractors

New Holland's T6 Series tractors has been further enriched by the addition of two new Auto Command tractors which feature a Continuously Variable Transmission (CVT). Two four-cylinder models are available: a T6.140 and a T6.160, providing up to 143 and 163 engine horsepower with Engine Power Management (EPM). The four-cylinder design ensures outstanding maneuverability, ultimate farming flexibility and exceptionally efficient productivity in compliance with T4A emissions
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Service Motor Co. Given Naming Rights to Technical College Training Center in Wisconsin

A long-time partnership between Fox Valley Technical College in Appleton and Service Motor Company, a Case IH dealership with five locations in eastern Wisconsin, has just gotten stronger. Last week, the school granted SMC naming rights to its recently expanded agriculture training center after a recent $1.1 million gift in the form of scholarships, equipment and financial support.
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