OMAHA, Neb. & MOORHEAD, Minn., December 10, 2012 — Proxibid, the world's largest online marketplace for buying and selling specialized assets, today announced that they will provide live online bidding for RDO Equipment Co.'s Year End Reduction Auction, the first ever live auction webcast for RDO Equipment Co., a John Deere and Vermeer equipment dealer. The event will take place Tuesday, December 18 at 10:00 a.m. central at RDO Equipment Co.'s Moorhead, MN facility, with online bidding commencing at that time via Proxibid. Buyers can visit or to view the auction catalog or to bid.

This live auction marks the first event for the companies under a new strategic partnership whereby RDO Equipment Co. auctions will occur exclusively in Proxibid's online marketplace. This unique opportunity enables buyers from across the globe to purchase equipment from a dealer via the online marketplace. Buyers won't want to miss the opportunity to purchase featured items in the December 18 sale, including:

  • Lot X270535: 2009 John Deere 9870STS Combine
  • Lot X308662: 2010 John Deere 9630 Tractor
  • Lot X331244: 2007 John Deere 9760STS Combine
  • Lot X333344: 2005 John Deere 9520 Tractor
  • Lot X384707: 1995 John Deere 9600 Combine

"This partnership represents a new direction for our company," said Doug Sorrelle of RDO Equipment Co. "We've chosen to work with Proxibid because we believe in providing our customers with world-class solutions. With Proxibid, we are able to reach global buyers in need of the high-quality equipment we have for sale, while leveraging the sophisticated online solution, marketing, auction consulting services and customer support provided for every event."

RDO Equipment Co. will host regular online-only auctions in the Proxibid Marketplace, the first of which will take place in January 2013. These auctions will feature a variety of equipment from RDO Equipment Co. dealers located throughout the U.S.

"We are thrilled to welcome RDO Equipment Co. to the Proxibid Marketplace," said Ryan Downs, President and CEO of Proxibid. "RDO Equipment Co. is respected as a leading John Deere and Vermeer dealer and we are pleased to have the opportunity to help the company reach new buyers through our trusted, global marketplace via this exclusive partnership."