Customers now have convenient access to productive, cost-effective, performance-matched tractor/scraper earthmoving systems, as well as flexible financing and leasing, thanks to a marketing alliance announced by Case IH and Ashland Industries, Inc.
The alliance, to be announced at the 2011 ConExpo Conn/Agg show in Las Vegas, March 22-25, will allow customers to take advantage of special low-rate financing or lease options for heavy-duty Case IH tractors sold with Ashland pull-type scrapers, available from participating Case IH dealers.
"The goal of the Case IH and Ashland alliance is to provide contractors easy access to a complete earthmoving solution," says Randy Rust, president/partner of Ashland Industries. "We're proud to partner with Case IH because they offer equipment expertise, product durability, service advantages and flexible financing and lease programs, as well as the resources of a leading tractor manufacturer."
"Together, a Case IH tractor matched with an Ashland pan provide a winning combination, designed to move more dirt at the lowest possible cost-per-yard," says Tom Dean, Case IH tractor marketing manager. "With a low initial investment and reduced fuel and labor costs, along with aftermarket support from Case IH dealers, contractors will quickly see the Case IH and Ashland advantage."
Finance Options for Case IH/Ashland Customers
Local Case IH dealerships that sell Ashland scrapers with Case IH Magnum, Steiger or Quadtrac tractors can now offer special packaged finance or lease programs through CNH Capital. CNH Capital — the financial services company supporting Case IH — can also provide flexible payment plans to fit customers' cash flow requirements. Customers can finance both pieces of equipment on the same contract or lease and make payments for both at the same time.
"We've been in business more than 50 years, and we can help customers navigate the process of financing and leasing equipment," says Tim Biewer, marketing director at CNH Capital. "Rather than pay for equipment up front, our creative loan or lease solutions allow customers to make one easy payment for both pieces of equipment."
Durability and Earthmoving Advantage
The Case IH tractor with a pull-type scraper system can provide up to a 40% cost-per-yard advantage, when compared to conventional self-propelled scrapers, especially on sites with short- to medium-haul distances. And they will save even more on labor and fuel, as the Case IH tractor and pull-type scraper combination requires no dozer or other support equipment to follow behind. Working together, the tractor and pull-type scraper can load, transport, dump and spread dirt evenly.
"Tractor technology has come so far in last 15 to 20 years that it's now easy to successfully use Case IH tractors in these industrial applications with their heavy-duty transmissions and axles," says Rust.
The Case IH Quadtrac with an Ashland scraper can handle soft and wet conditions that sideline other earthmoving solutions. Another benefit is easier mobilization. Case IH tractors and the Ashland scrapers can be easily trailered and moved between sites.
The Case IH and Ashland pull-type scraper combination also provides increased versatility to an equipment line up. Case IH tractors have the power to pull multiple scrapers in tandem, and when the job is done, the tractor can pull other equipment, while the scraper is sent to another job site.
"Case IH dealers serving contractor markets operate mobile service trucks to keep Case IH tractors properly maintained for maximum uptime," says Dean. "They understand the importance of keeping their contractor customers up and running with stock components and service support."