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Autonomy Report

Dealer Perspective: Concerns About & Customer Interest in Autonomous Farm Machinery

Dealers weigh in on how likely their customers are to purchase autonomous farm equipment in the next 10 years.
Of the dealers queried, nearly 60% shared their customers would fall into the “likely” or “very likely” category of interest in autonomous farm machinery. They estimate 20% would be unlikely to have an interest and 20% uncommitted or “neutral” in their interest level.
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