Electric tractor manufacturer Solectrac caused a stir in the ag equipment industry when it announced it would be selling directly to customers as well as supplying dealers using a hybrid sales model.
Recent startup “pure-players” in the all-electric tractor and implement business — companies that are solely devoted to the use of EV technology — are open about their products and vision for the industry, but legacy tractor manufacturers as a whole are tight-lipped about R&D budgets devoted to electrification of their products.
Martha Hennigan, director of sales operations and marketing at Solectrac in Windsor, Calif., shared a perspective on the impact of tighter emissions standards from her days on the diesel tractor side.
Spurred by global environmental concerns and farmer demands for more economic productivity, some equipment makers are increasingly turning their research and development sights to the efficiencies of the electric motor.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
Montag is the industry’s innovative leader for precise, accurate metering of fertilizer, seed and other nutrients. The Montag system has become the standard for deep banding of fertilizer. Montag is also pioneering the technology for cover crop seed application. The new Cover Crop+ is able to meter the smallest seed, and can be mounted to tillage implements, combines, plus Hagie sprayers and detasselers.
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