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Be a Leader, Not a Boss: Top Tips for Motivating Employees to Boost Sales

Trent Hummel, a trainer at the Western Equipment Dealers Assn. Dealer Institute, forgoes teaching sales strategies to instead drive staff-wide motivation and engagement to boost sales and improve the quality of work within businesses.
By Betsy Barthelemy posted on June 18, 2019 | Posted in Best Practices, Department Management
Trent Hummel brings over 25 years of dealership management experience to the Dealer Institute at the Western Equipment Dealers Assn. (WEDA).
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Farm Equipment Videos

69% of Ag OEMs Say Supply Chain Issues are Improving

69% of Ag OEMs Say Supply Chain Issues are Improving

In this episode of On the Record, we look at a recent AEM survey that found the majority of ag equipment manufacturers reported improving supply chain issues. In the Technology Corner, Noah Newman looks at Leaftech Ag's new handheld tissue analysis tool. Also in this episode, CNH Industrial's latest acquisitions and Titan Machinery's fiscal year 2023 earnings.

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Yetter Farm Equipment

Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
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Montag Mfg

At Montag Mfg., we specialize in fertilizer equipment. Our complete fertilizer application system will help you start reaping the benefits of deep band fertilizer.
Machinery Scope

Machinery Scope

Machinery Scope offers premier risk management tools for farm equipment. We provide timely, personalized, and flexible solutions to protect more farm equipment investments than anyone in the industry. We add value and peace of mind when you are buying, selling, or managing your farm equipment by offering extended warranty plans.
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