With a strong vision to provide the most comprehensive suite of hay harvesting, processing and feeding equipment to farmers and ranchers across North America, Vermeer Corporation today announced it has purchased Schuler Manufacturing, a family-owned and operated manufacturer of high-quality feeding solutions based in Griswold, Iowa.

About a year ago, an EF-3 tornado ripped through Vermeer Corporation in Pella, Iowa. After a lot of hard work, Vermeer's CEO says they are now back and stronger than ever before.

In this bonus interview, Vermeer Manufacturing leaders share the incredible story of how they worked on a 30-day timeline to recover their full manufacturing capabilities after a devastating tornado hit their facility in Pella, Iowa.

In this interview, Mike Lessiter, Editor/Publisher of Farm Equipment, takes the rare opportunity to interview four ag executives — spanning two generations — from Vermeer Manufacturing. Sitting around the founder’s family table in Pella, Iowa, the group shares the story of how the invention of the round baler lead to their present-day international operation.

The Dealer's Choice Award is designed to recognize those manufacturers who in the eyes of the dealers are doing an exceptional job of providing them with top-quality products, parts, services and support.

Over the past several months, Vermeer Corporation has made numerous strategic moves to be well positioned for the future of the global forage market. These moves include Vermeer family succession and leadership planning along with an expanded biomass and dairy market focus. In addition, Vermeer has restructured the Forage Solutions sales territories and developed a new training department to further support these opportunities moving forward.