Dealership Minds Summit 2013: Quint Campbell
Quint Campbell, Marketing Manager, Birkey's Farm Stores Inc. (2007 Dealership of the Year). The son of a dealer-principal, Quint Campbell has 15 years of marketing management experience at Birkey's, with full oversight of all marketing materials, daily online updates of used inventories and dynamic-marketing campaigns, which now include websites, social media initiatives and special syndicated offers scrolling on LCD TVs at the parts counter.
Campbell sheds light on what it takes to be a marketing-focused dealership, and provides actionable ideas your store can put into play tomorrow.
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