Measuring the impact of technical skills training is relatively easy compared to measuring the impact of people skills. Many people refer to people-skills as “soft-skills” and put little importance on people-skills that play a large role in your dealerships success.  But how can people-skills training be measured?

In this webinar, you will learn the four different levels of measuring people-skills training, what you can do to obtain a better ROI on your investment to offer people-skills training, and an accountability process to ensure there is a transfer of training for people-skill training as there is for technical skill training to the workplace.

This webinar is brought to you by Farm Equipment and North American Equipment Dealers Association (NAEDA).

Email Kim Schmidt at Farm Equipment with any questions about the webinar.


About the Speaker

Larry Cole

Larry Cole, Ph.D.
Founder, TeamMax®
After completing a Ph.D. in Psychology from the University of Oklahoma, Larry served on the faculty of Arkansas Tech University as a CEO of a Comprehensive Mental Health Center, and founded his consulting company, TeamMax®, in 1989. Since then, he has specialized in improving leadership effectiveness and teamwork while fostering the fact that frustration is your best friend. He created the TeamMax® Ad-vantage methodologies to measure behavior change in real time. Larry has authored 10 books and hundreds of articles appearing in professional and trade magazines. He has worked with a variety of industries including the agri-business market during the last 10 years.