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Compiled and written by the editors of Ag Equipment Intelligence and in its 21st year, the annual Dealer Business Outlook & Trends Forecast has become the must-have business planning tool for the equipment dealer, manufacturer, consultant and other key players in the ag equipment industry.

Featuring data compiled from North American dealer survey respondents, there is no comparable source of North American farm equipment industry data and analysis that...

• Identifies trends for individual product sales growth
• Breaks down dealers' 2026 outlook by country (U.S. and Canada), by U.S. region, by equipment brand and by the size of dealership
• Provides a status report and analysis of North American farm equipment industry retail sales and inventory data
• Offers insight into farm equipment pricing & inventory

Besides the outlook for both new and used equipment during the coming year, the 2026 report also identifies the major issues dealers are confronting in the year ahead, which includes finding and retaining talent, as well as best bets for improving unit sales.

You'll be hard-pressed to find a comparable source of North American Farm Equipment Industry retail sales & Inventory data, used farm equipment pricing, and inventory analysis. You won’t be disappointed. Study it, use it and refer to it often in your own planning and forecasting. You'll find valuable information gathered from across the ag equipment industry that you can immediately weigh into your business plan.