When dealers unlock their doors to begin a new day of business, their customers’ expectations are extremely high but equally fragile. Customers call or visit dealerships because they need something or have a problem.

How your employees respond will determine whether customers leave the dealership with an exceptional impression of your business – or leave and head to your competitor.  Unfortunately, 85 percent of the more than 2,500 dealership employees called, recorded and evaluated missed key opportunities to build instant credibility with customers.  

Dealer Institute Trainer Jim Facente will share tactics that have helped dealership personnel create life-long relationships with customers. This webinar will focus on proven telephone techniques used by CSS to improve the skills of parts and service employees at dealerships throughout North America.  

This program is for dealership employees who do business by phone – particularly parts, sales, and service employees. During this webinar, you’ll learn how top industry performers use three secrets that build instant credibility with customers to increase loyalty and build long-standing profitable relationships.