Precision Ag Sales & Service

Dan Crummett
Ahead of the Curve

'Smart' Machinery Getting Better Eye Sight

A European tech firm has introduced laser-based technology offering crop monitoring images in five colors and the ability to operate night or day at ranges up to 300 meters.
Over the past 40 years agricultural scanning technology has developed rapidly from sprayers with only the capability to recognize brown bare soil from very green growing plant material to machines capable of guiding moving sprayers to target individual plants
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Niche Equipment Markets

Aftermarket Kits Let Customers Update Tech on Older Units

Convincing growers to invest in precision technologies almost always comes down to ROI, and upgrade kits help deliver all the benefits at a fraction of the cost.
Aftermarket upgrades give growers an opportunity to turn their existing equipment into high-tech precision agriculture machinery. For the industry to build broader adoption, dealers must play a pivotal role.
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Benchmark Study

77% of Precision Dealers Forecast Revenue Growth in 2024

11th annual Precision Farming Dealer benchmark study reveals mostly positive outlook for new year after significant revenue increases in 2023
Dealers saw an increase in precision farming sales and service revenue in 2023, and most predict the positive trend will continue in 2024 according to the 11th annual Precision Farming Dealer benchmark study.
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