Niche Equipment Markets

Less (Technology) is More for Independent Tractor Manufacturer

nnewman@lessitermedia.com — Thu, 30 Apr 2026 00:00:00 -0400

While many are looking for more ways to incorporate technology in their farm equipment, Alberta-based startup Ursa Ag is intentionally doing the opposite.

‘Most Innovative Folks You’ll Find' … What to Expect at 2026 National Strip-Tillage Conference

nnewman@lessitermedia.com — Mon, 23 Mar 2026 00:00:00 -0400

Managing editor Noah Newman checks in from Strip-Till Farmer headquarters with a big announcement about the 2026 National Strip-Tillage Conference program.

Dealers Forecasting Revenue Growth for Rural Lifestyle Segment

kschmidt@lessitermedia.com — Tue, 03 Mar 2026 00:00:00 -0500

Tillers, chain saws & power hand tools top dealers’ list of ‘Best Bets’ for 2026, while the increasing cost of new equipment tech availability & low sales margins are top concerns

Dealer Execs on Shortline Equipment’s Place in Their Business, Part 2

Mon, 01 Dec 2025 00:00:00 -0500

Part 2 of this Farm Equipment series provides dealers’ candid views on shortline equipment — their fit, performance & shortcomings in today’s world of dealer sales and support.

Dealers Address Shortline Executives on Their Shortfalls, Opportunities

Mon, 24 Nov 2025 00:00:00 -0500

The Farm Equipment Manufacturer’s Assn.’s Dealer Relations Committee assembled a panel of dealer execs to share their expectations of independent manufacturers at the 2025 Convention in Las Vegas.

Acme Equipment Adds Another North Dakota Location

Thu, 20 Nov 2025 00:00:00 -0500

Acme Equipment announced Nov. 18, 2025, it is opening a new location in Minot, N.D., the fourth Acme Equipment store in North Dakota. Dealers on the Move is brought to you by Pinion.

Protect Your Equipment This Winter: Must-Know Tire Safety Tips for Farmers

Sun, 16 Nov 2025 00:00:00 -0500

As harvest wraps up and you're knocking out those last few acres, the early winter chill is already settling in. That cold snap? It’s not just uncomfortable—it could be messing with your ag tires.

APH Group Expands to North Dakota and Minnesota

Sat, 08 Nov 2025 00:00:00 -0500

APH Group, a global potato equipment dealer organization, is opening a sales and service outlet in Grafton, N.D., expanding its footprint into the Red River Valley region. Dealers on the Move is brought to you by Pinion.

Managing Sales Mix & Inventory Turnover

casey.seymour@movingironllc.com — Wed, 08 Oct 2025 00:00:00 -0400

In the dealership inventory asset management, balancing new and used equipment sales is crucial to maintaining profitability and ensuring efficient inventory management.

Nutrient Use Efficiency Drives Strip-Till Equipment Purchases

Wed, 08 Oct 2025 00:00:00 -0400

Farmers turn to reduced tillage practice in face of rising input costs & low commodity prices

Grain Baggers Going Gangbusters

Wed, 03 Sep 2025 00:00:00 -0400

As growers prepare to head into harvest, grain bagging equipment is heading into a hot market. A big driving force behind the current cycle is the corn crop.

Something That's Never Been Done Before & 4 Other Precision Takeaways from Farm Progress Show

nnewman@lessitermedia.com — Tue, 02 Sep 2025 00:00:00 -0400

The Precision Farming Dealer and Farm Equipment crew racked up nearly 100,000 steps combined Tuesday and Wednesday at the Farm Progress Show in Decatur, Ill., tracking down the latest equipment and technology innovations.

On the Shortline Manufacturing Business: A ‘Declaration of Independents’

mlessiter@lesspub.com — Mon, 18 Aug 2025 12:55:26 -0400

As its association marks 75 years, the shortline business deserves examination – and recognition for changing the course of agriculture.

Basagran Helped Manufacturer Develop Drills for Narrow Row, No-Till Soybeans

Tue, 12 Aug 2025 00:00:00 -0400

My initial reaction to no-till was “this will never work. You’ve got to plow the ground and kill the weeds, or the weeds will overtake it.”

Hundreds Exchange Nutrient Management, Equipment & Soil Health Strategies at 2025 National Strip-Tillage Conference

nnewman@lessitermedia.com — Sun, 03 Aug 2025 00:00:00 -0400

Nearly 400 farmers, agronomists, researchers, educators, dealers and manufacturers from all over the U.S. and other countries including Canada and Ireland, packed the Hyatt Regency in Coralville, Iowa for the 12^th annual National Strip-Tillage Conference July 31-Aug. 1.

Upcoming Field Day a Golden Opportunity to Evaluate Equipment & Competition

nnewman@lessitermedia.com — Tue, 03 Jun 2025 15:05:00 -0400

This could be a golden opportunity for dealers to evaluate different toolbars to potentially carry or at least size up the ones their local competition might be selling as the demand for strip-till equipment increases across North America.

A Clearer Path to Autonomy Adoption

Tue, 20 May 2025 00:00:00 -0400

Machine autonomy has tremendous potential throughout the agriculture industry. But when it comes to leveraging a fully autonomous solution, few market segments present as much immediate potential as sod farms.

Patience, Paperwork & Navigating the Process

Mon, 24 Mar 2025 00:00:00 -0400

A variety of government agencies at the federal, state and local levels buy a variety of tools and equipment — many of which are sitting in a farm equipment dealer’s showroom.

Ham or Eggs? Or Both? Portions Will Vary Widely

Thu, 27 Feb 2025 00:00:00 -0500

Amid the shiny predictions of nearly unlimited markets for agricultural feedstock for renewable diesel and sustainable aviation fuel lies a devil in the details of refining facts and blending regs.

Unmanned Aerial Advantage

Mon, 24 Feb 2025 00:00:00 -0500

There’s a lot of buzz among farmers about the buzz of drones coming from the air. To convert some of that curiosity into actual sales, dealers need a certain level of expertise — and a certain willingness to do a little hand-holding.

Here’s What I Saw While Walking 21,234 Steps at National Farm Machinery Show…

nnewman@lessitermedia.com — Sat, 15 Feb 2025 14:00:00 -0500

Another National Farm Machinery Show is in the books, and as always, it was quite the spectacle with over 300,000 people packing the Kentucky Exposition Center in Louisville, Ky.

Focus on Cost-Saving Speed & More Nutritious Feed When Selling Hay Mergers

Tue, 04 Feb 2025 00:00:00 -0500

Hay mergers have been around for a couple of decades. Yet some manufacturers and dealers say interest in this type of equipment has begun to pick up some serious steam in recent years.

Smelling Salts for the Nuclear Power Industry?

Sat, 11 Jan 2025 00:00:00 -0500

Government contract for nuclear-generated power is welcome surprise for those convinced the U.S. power grid needs additional capacity. Agriculture and rural landowners have a stake too.

Agri Spray Drones CEO Discusses New Partnership with EAVision

nnewman@lessitermedia.com — Tue, 24 Dec 2024 00:00:00 -0500

Farm Equipment catches up with Taylor Moreland, Agri Spray Drones founder and CEO, to discuss the company's partnership with EAVision and why he believes ag drone usage in the U.S. will skyrocket in 2025.

A Formula for Success Selling Feed-Processing Equipment

Mon, 16 Dec 2024 00:00:00 -0500

Most livestock farmers are aware of the benefits of utilizing feed-processing equipment such as grinder mixers and TMR mixers.

Strip-Till Thanksgiving: 5 Things I'm Grateful For...

nnewman@lessitermedia.com — Tue, 26 Nov 2024 00:00:00 -0500

I don’t want to name them all for fear of leaving someone out but thank you to all the companies who don’t tell me to take a hike when I stick a camera in their face on a 90-degree day in late August at the Farm Progress Show.

Ag Tire Talk: Examining Tire Life Span & Extension

Fri, 22 Nov 2024 15:57:40 -0500

Ag Tire Talk is a blog where James Tuschner asks tire manufacturers and other industry experts for their opinions and advice on key topics in the world of ag tracks. This edition focuses on tire lifespan and longevity.

Vanderloop Equipment’s Most Important Product Lines

awoods@lessitermedia.com — Thu, 31 Oct 2024 00:00:00 -0400

Vanderloop Equipment, located in northeastern Wisconsin, operates with two major equipment lines at the forefront, Claas and AGCO. This includes all AGCO brands, such as Massey and Fendt.

[Video] ‘Precision Applied Tillage’: The Story Behind the First Strip-Till Rig

mlessiter@lesspub.com — Tue, 29 Oct 2024 08:00:00 -0400

Ricky Brown of Brown Manufacturing developed the first-ever commercial strip-till machine with Leo and Jerril Hardin in Alabama in 1972. Marketed in the South under the name Brown-Hardin, it hit the Corn Belt in 1984 as the Bush Hog Ro-Till.

Ag Tire Talk: Tires Run at Slower Speeds Can Carry Same Load at Lower PSI

Fri, 04 Oct 2024 15:13:10 -0400

Why is a tire, when run at slower speed, able to carry same load at lower air pressure?