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    <title>Operations &amp; Finance</title>
    <description>A look at the business side of selling equipment, including what numbers to measure in your dealership and how successful farm equipment dealers manage absorption, cashflow and inventory turns.</description>
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    <item>
      <title>Part 1: 2 Time-Proven Traits for Human Capital Success from 2026 Dealership Minds Summit Presenter </title>
      <author>mlessiter@lesspub.com</author>
      <description>Part 1 in this series is based on a profile assessment conference call on May 21, 2026 by Bryan Arzani, vice president and co-founder of Results Group and president of Innermetrix North America. The following is his description of key trait indicators from research that he shared before delving into a profile assessment exercise into matching positions to a future candidate.</description>
      <content:encoded>
        <![CDATA[<p>Part 1 in this series is based on a profile assessment conference call on May 21, 2026 by Bryan Arzani, vice president and co-founder of Results Group and president of Innermetrix North America. The following is his description of key trait indicators from research that he shared before delving into a profile assessment exercise into matching positions to a future candidate.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25469</guid>
      <pubDate>Thu, 09 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25469-part-1-2-time-proven-traits-for-human-capital-success-from-2026-dealership-minds-summit-presenter</link>
    </item>
    <item>
      <title>Cash Management in a Sales Slowdown</title>
      <description>A sales slowdown doesn’t need to cause panic amongst dealers according to experts at Pinion, an agricultural based accounting and business advisory firm.</description>
      <content:encoded>
        <![CDATA[<p><span style="font-weight:400;font-style:normal;">A sales slowdown doesn’t need to cause panic amongst dealers according to experts at Pinion, an agricultural based accounting and business advisory firm.</span></p>]]>
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      <guid>http://www.farm-equipment.com/articles/25462</guid>
      <pubDate>Thu, 09 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25462-cash-management-in-a-sales-slowdown</link>
    </item>
    <item>
      <title>The Revenue Signal: The Aftermarket Revenue You Don't Know You're Losing</title>
      <description>Most equipment dealers can recite their parts and service numbers down to the percentage point. Far fewer can say how much of that revenue is quietly walking out the door.</description>
      <content:encoded>
        <![CDATA[<p>Most equipment dealers can recite their parts and service numbers down to the percentage point. Far fewer can say how much of that revenue is quietly walking out the door.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25441</guid>
      <pubDate>Wed, 08 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25441-the-revenue-signal-the-aftermarket-revenue-you-dont-know-youre-losing</link>
    </item>
    <item>
      <title>Slower Market, Smarter Deals</title>
      <description>For many ag equipment dealers, the challenge isn’t just moving iron—it’s protecting profitability in every deal.</description>
      <content:encoded>
        <![CDATA[<p>For many ag equipment dealers, the challenge isn’t just moving iron—it’s protecting profitability in every deal.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25422</guid>
      <pubDate>Wed, 01 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25422-slower-market-smarter-deals</link>
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        <media:title type="plain">Ag Guard Bundled Deals.png</media:title>
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    </item>
    <item>
      <title>Family Values &amp; Emphasis on Customer Service Drives Success for Messick’s Equipment</title>
      <author>mvogel@lesspub.com</author>
      <description>The 9-store Pennsylvania-based Dealership of the Year utilizes several outside-the-box practices and protocols to foster success and positivity. The 2026 Dealership of the Year is brought to you with the support of Associated Equipment Distributors (AED).</description>
      <content:encoded>
        <![CDATA[<p>The 9-store Pennsylvania-based Dealership of the Year utilizes several outside-the-box practices and protocols to foster success and positivity.&nbsp;The <strong>2026</strong> <strong>Dealership of the Year&nbsp;</strong>is brought to you with the support of <a href="https://aednet.org/" rel="noopener noreferrer" target="_blank">Associated Equipment Distributors (AED)</a>.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25427</guid>
      <pubDate>Mon, 29 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25427-family-values-and-emphasis-on-customer-service-drives-success-for-messicks-equipment</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2026/JulyAugust/DOY-Messicks_FE_0726_1.webp?t=1782762335" type="image/jpeg" medium="image" fileSize="261641">
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        <media:description type="plain">Members of the Messick family include (L-R) Bob, Bryan, Scott, Neil, Lucas, Ken and Kevin. The family has run the dealership for 3 generations since Merville and Marlin Messick opened the first store in 1952. Messick’s Equipment</media:description>
      </media:content>
    </item>
    <item>
      <title>General Session: Metrics &amp; Benchmarks that Maximize Your Service Parts Inventory ROI</title>
      <description>Dean Devore, general manager of Parts Academy, shares 4 operational ideas that will maximize your parts inventory ROI.</description>
      <content:encoded>
        <![CDATA[<p>Dean Devore, general manager of Parts Academy, shares 4 operational ideas that will maximize your parts inventory ROI.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25394</guid>
      <pubDate>Thu, 18 Jun 2026 10:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25394-general-session-metrics-and-benchmarks-that-maximize-your-service-parts-inventory-roi</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/Dealership Minds Summit/Dean-Devore.webp?t=1781819159" type="image/png" medium="image" fileSize="155215">
        <media:title type="plain">Dean Devore.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Compeer Financial Collaborates with PepsiCo to Provide Strip-Till Equipment Financing </title>
      <description>Compeer Financial is teaming up with PepsiCo and other industry partners to offer a pilot leasing program for strip-till equipment, helping offset upfront financial costs for farmers implementing soil conservation practices on their farms.</description>
      <content:encoded>
        <![CDATA[Compeer Financial is teaming up with PepsiCo and other industry partners to offer a pilot leasing program for strip-till equipment, helping offset upfront financial costs for farmers implementing soil conservation practices on their farms.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25385</guid>
      <pubDate>Thu, 11 Jun 2026 08:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25385-compeer-financial-collaborates-with-pepsico-to-provide-strip-till-equipment-financing</link>
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        <media:title type="plain">Compeer Strip-Till.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Diversifying Revenue Streams: Exploring Rental as a New Profit Center for Ag Dealers [Webinar]</title>
      <description>Join Preston McGhee, Corporate Rental Director at James River Equipment, for a practical conversation on what it really takes to build rental into a dealership.</description>
      <content:encoded>
        <![CDATA[<section data-scroll-anchor="true" data-testid="conversation-turn-16" data-turn="assistant" data-turn-id="request-WEB:973f2f2a-527e-40fa-b8e1-f8c277625b73-57"><div data-message-author-role="assistant" data-message-id="337d82e5-49fc-468b-8e03-96e1fb39110d" data-message-model-slug="gpt-5-3" data-turn-start-message="true" tabindex="0"><p data-end="194" data-is-last-node data-is-only-node data-start="0"><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Join Preston McGhee, Corporate Rental Director at James River Equipment, for a practical conversation on what it really takes to build rental into a dealership.</span></p></div></section><div data-edge="true"><br></div><br><br>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25243</guid>
      <pubDate>Wed, 13 May 2026 18:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25243-diversifying-revenue-streams-exploring-rental-as-a-new-profit-center-for-ag-dealers-webinar</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/webinar/2026/VitalEdge-Technologies-logo.webp?t=1778232205" type="image/png" medium="image" fileSize="56617">
        <media:title type="plain">VitalEdge Technologies logo.png</media:title>
      </media:content>
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    <item>
      <title>AGCO Reports Q1 2026 Increased 14.3%</title>
      <description>AGCO reported net sales of $2.3 billion for the first quarter ended March 31, 2026, an increase of 14.3% compared to the first quarter of 2025.</description>
      <content:encoded>
        <![CDATA[AGCO reported net sales of $2.3 billion for the first quarter ended March 31, 2026, an increase of 14.3% compared to the first quarter of 2025.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25297</guid>
      <pubDate>Fri, 08 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25297-agco-reports-q1-2026-increased-143</link>
    </item>
    <item>
      <title>ROI on Coverage: Understanding the Real Return of Value</title>
      <author>Dane@agguard.com</author>
      <description>When dealers talk about return on investment (ROI) on coverage, they are rarely referring to ROI in the traditional financial sense. In practice, the conversation is about the value created by the investment.</description>
      <content:encoded>
        <![CDATA[<p>When dealers talk about return on investment (ROI) on coverage, they are rarely referring to ROI in the traditional financial sense. In practice, the conversation is about the value created by the investment.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25246</guid>
      <pubDate>Fri, 01 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25246-roi-on-coverage-understanding-the-real-return-of-value</link>
    </item>
    <item>
      <title>From Growth to Guardrails: Cash Management in a Sales Slowdown [Webinar]</title>
      <description>Learn how equipment dealers can manage cash in a sales slowdown with guidance from Pinion. Explore strategies to protect equity, improve liquidity, and make stronger financial decisions in 2026.</description>
      <content:encoded>
        <![CDATA[<section data-scroll-anchor="true" data-testid="conversation-turn-16" data-turn="assistant" data-turn-id="request-WEB:973f2f2a-527e-40fa-b8e1-f8c277625b73-57"><div data-message-author-role="assistant" data-message-id="337d82e5-49fc-468b-8e03-96e1fb39110d" data-message-model-slug="gpt-5-3" data-turn-start-message="true" tabindex="0"><p data-end="194" data-is-last-node data-is-only-node data-start="0">Learn how equipment dealers can manage cash in a sales slowdown with guidance from <a href="https://www.pinionglobal.com/" id rel="noopener noreferrer" target="_blank">Pinion</a>. Explore strategies to protect equity, improve liquidity, and make stronger financial decisions in 2026.</p></div></section><div data-edge="true"><br></div><br><br>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25185</guid>
      <pubDate>Thu, 23 Apr 2026 17:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25185-from-growth-to-guardrails-cash-management-in-a-sales-slowdown-webinar</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/webinar/2022/Pinion.webp?t=1661804821" type="image/jpeg" medium="image" fileSize="19305">
      </media:content>
    </item>
    <item>
      <title>Preview of the Inaugural Ag Equipment Intelligence Executive Summit [Webinar]</title>
      <description>Lessiter Media’s President &amp; CEO, Mike Lessiter, shares a preview of the inaugural, invitation-only Ag Equipment Intelligence Executive Summit that will be held just outside of Chicago-O’Hare airport on May 19-20, 2026.</description>
      <content:encoded>
        <![CDATA[Lessiter Media’s President & CEO, Mike Lessiter, shares a preview of the inaugural, invitation-only Ag Equipment Intelligence Executive Summit that will be held just outside of Chicago-O’Hare airport on May 19-20, 2026.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25220</guid>
      <pubDate>Tue, 21 Apr 2026 10:30:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25220-preview-of-the-inaugural-ag-equipment-intelligence-executive-summit-webinar</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/04/17/AEI_Executive-Summit-Logo-2026-.webp?t=1783443613" type="image/png" medium="image" fileSize="82231">
        <media:title type="plain">AEI_Executive-Summit-Logo-2026-.png</media:title>
      </media:content>
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    <item>
      <title>The Modern Service Department: Faster Turns, Higher Margins 
[Webinar]</title>
      <description>Discover how to boost service department efficiency, eliminate workflow breakdowns, and unlock higher labor revenue with proven strategies from Clint Sanders, Director of Sales at DIS.</description>
      <content:encoded>
        <![CDATA[Discover how to boost service department efficiency, eliminate workflow breakdowns, and unlock higher labor revenue with proven strategies from Clint Sanders, Director of Sales at <a href="http://www.discorp.com" id rel="noopener noreferrer" target="_blank">DIS</a>.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25127</guid>
      <pubDate>Thu, 09 Apr 2026 15:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25127-the-modern-service-department-faster-turns-higher-margins-webinar</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2022/FE-AprilMay-0422/DIS-Logo_4c.webp?t=1654787706" type="image/png" medium="image" fileSize="27707">
        <media:title type="plain">DIS-Logo_4c.png</media:title>
      </media:content>
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    <item>
      <title>2026 Dealership Minds Summit Speaker Program Released</title>
      <description>Focused on the theme of “Maximizing Operational ROI,” the 2026 Summit provides dealers with everything they need to know to magnify their best practices and drive operational excellence in an uncertain market.</description>
      <content:encoded>
        <![CDATA[Focused on the theme of “Maximizing Operational ROI,” the 2026 Summit provides dealers with everything they need to know to magnify their best practices and drive operational excellence in an uncertain market.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25180</guid>
      <pubDate>Mon, 06 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25180-2026-dealership-minds-summit-speaker-program-released</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/DMSummit/DMS-Cover-_0426.webp?t=1775502521" type="image/png" medium="image" fileSize="815490">
        <media:title type="plain">DMS-Cover-_0426.png</media:title>
      </media:content>
    </item>
    <item>
      <title>One Click Won't Fix It: The Parts Availability Problem Ag Equipment Can't Keep Ignoring</title>
      <description>When Farming Simulator 25 added the MacDon FD2 FlexDraper to its equipment lineup — modelled with impressive accuracy down to how it contours across uneven terrain — I was genuinely curious. So I watched someone play it.</description>
      <content:encoded>
        <![CDATA[<p>When Farming Simulator 25 added the MacDon FD2 FlexDraper to its equipment lineup — modelled with impressive accuracy down to how it contours across uneven terrain — I was genuinely curious. So I watched someone play it.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/25164</guid>
      <pubDate>Fri, 03 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/25164-one-click-wont-fix-it-the-parts-availability-problem-ag-equipment-cant-keep-ignoring</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/04/01/Ben-Groeneveld-150x150.webp?t=1775190291" type="image/jpeg" medium="image" fileSize="9104">
        <media:title type="plain">Ben Groeneveld</media:title>
      </media:content>
    </item>
    <item>
      <title>First-Ever Dealership Minds Summit 'Shark Tank'</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>As we prepare the program for the 12th Annual Dealership Minds Summit, being held Aug. 4-5 in Springfield, Ill., I need your help on a new idea for this year's event.</description>
      <content:encoded>
        <![CDATA[<p>As we prepare the program for the 12th Annual Dealership Minds Summit, being held Aug. 4-5 in Springfield, Ill., I need your help on a new idea for this year's event.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/25130</guid>
      <pubDate>Wed, 25 Mar 2026 09:10:35 -0400</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/25130-first-ever-dealership-minds-summit-shark-tank</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2025/10/07/Kim-Schmidt-2023_thumb.webp?t=1765815226" type="image/jpeg" medium="image" fileSize="12279">
        <media:title type="plain">Kim-Schmidt-2023_thumb.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Titan Machinery Decreases Equipment Inventory by $122 Million in FY 2026</title>
      <description>Titan achieves $206 million cumulative inventory reduction in fiscal 2026, surpassing management's target of $150 million.</description>
      <content:encoded>
        <![CDATA[Titan achieves $206 million cumulative inventory reduction in fiscal 2026, surpassing management's target of $150 million.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25123</guid>
      <pubDate>Thu, 19 Mar 2026 16:39:17 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25123-titan-machinery-decreases-equipment-inventory-by-122-million-in-fy-2026</link>
    </item>
    <item>
      <title>SATISFYD Releases 2026 Customer &amp; Employee Experience Benchmark Report for Dealers</title>
      <description>This year’s data shows overall Net Promoter Score (NPS) declined from 80 to 77, following several years of relative stability.</description>
      <content:encoded>
        <![CDATA[This year’s data shows overall Net Promoter Score (NPS) declined from 80 to 77, following several years of relative stability.&nbsp;<p></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25112</guid>
      <pubDate>Mon, 16 Mar 2026 11:05:39 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25112-satisfyd-releases-2026-customer-and-employee-experience-benchmark-report-for-dealers</link>
    </item>
    <item>
      <title>AI’s Potential for Ag Machinery Manufacturers</title>
      <description>Baird analyst Mircea (Mig) Dobre said that the firm views AI as a potential disrupter for business models built on information access and digital products.</description>
      <content:encoded>
        <![CDATA[<p>Baird analyst Mircea (Mig) Dobre said that the firm views AI as a potential disrupter for business models built on information access and digital products. </p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25106</guid>
      <pubDate>Thu, 12 Mar 2026 00:00:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/25106-ais-potential-for-ag-machinery-manufacturers</link>
    </item>
    <item>
      <title>Farm Equipment Announces Theme of 2026 Dealership Minds Summit </title>
      <description>The 2026 Dealership Minds Summit in Springfield, Ill., will focus on the theme of “Maximizing Operational ROI.”</description>
      <content:encoded>
        <![CDATA[<p>The 2026 Dealership Minds Summit in Springfield, Ill., will focus on the theme of “Maximizing Operational ROI.” </p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25061</guid>
      <pubDate>Wed, 04 Mar 2026 16:36:18 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/25061-farm-equipment-announces-theme-of-2026-dealership-minds-summit</link>
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    <item>
      <title>Future-Proofing Your Dealership</title>
      <description>Business advisors use the term “future proofing” to describe the discipline organizations need to prepare for generational success — economically, technologically and culturally.</description>
      <content:encoded>
        <![CDATA[<p>Business advisors use the term “future proofing” to describe the discipline organizations need to prepare for generational success — economically, technologically and culturally.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/25088</guid>
      <pubDate>Tue, 03 Mar 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/25088-future-proofing-your-dealership</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/2020/10/George_Russell_sm.webp?t=1602795939" type="image/jpeg" medium="image" fileSize="12182">
      </media:content>
    </item>
    <item>
      <title>Driving Dealership Absorption</title>
      <description>Tips &amp; tactics to help dealers reduce reliance on equipment sales, improve financial stability &amp; strengthen resiliency during challenging times</description>
      <content:encoded>
        <![CDATA[<p>Tips & tactics to help dealers reduce reliance on equipment sales, improve financial stability & strengthen resiliency during challenging times</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25079</guid>
      <pubDate>Tue, 03 Mar 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/25079-driving-dealership-absorption</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2026/March/George-Keen-Wise-Wolf-Consulting.webp?t=1773521358" type="image/jpeg" medium="image" fileSize="96267">
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        <media:description type="plain">George Keen, Wise Wolf Consulting, says focusing on absorption and becoming a high-profit dealer requires consistent commitment. Jeff lazewski</media:description>
      </media:content>
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    <item>
      <title>Are We In for Another Wild Ride?</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>Last year was like being on a roller coaster that you didn’t want to ride in the first place. And so far, the news cycle in 2026 appears to be extending the ride.</description>
      <content:encoded>
        <![CDATA[<p>Last year was like being on a roller coaster that you didn’t want to ride in the first place. And so far, the news cycle in 2026 appears to be extending the ride.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/25075</guid>
      <pubDate>Mon, 02 Mar 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/25075-are-we-in-for-another-wild-ride</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2023/12/08/Kim-Schmidt-2023.webp?t=1783525985" type="image/jpeg" medium="image" fileSize="60701">
        <media:title type="plain">Kim-Schmidt-2023.jpg</media:title>
        <media:description type="plain">Kim Schmidt, Executive Editor</media:description>
      </media:content>
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    <item>
      <title>2026 Equipment Financing Outlook</title>
      <description>As producers move through 2026, margin pressure is reshaping capital investment decisions across agriculture. This content is brought to you by AgDirect.</description>
      <content:encoded>
        <![CDATA[As producers move through 2026, margin pressure is reshaping capital investment decisions across agriculture. This content is brought to you by <a href="https://www.agdirect.com/apply" id rel="sponsored noopener noreferrer" target="_blank">AgDirect</a>.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25068</guid>
      <pubDate>Sun, 01 Mar 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/25068-2026-equipment-financing-outlook</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/02/27/20219_agdir_farm-equip-sponsored-content_700x450.webp?t=1772793466" type="image/jpeg" medium="image" fileSize="285013">
        <media:title type="plain">20219_agdir_farm-equip-sponsored-content_700x450.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Financial Guideposts Signal the Road to Success or Failure</title>
      <description>Dealers who keep their attention on profits only won't know what to look for as their businesses slip away.</description>
      <content:encoded>
        <![CDATA[<p>Dealers who keep their attention on profits only won't know what to look for as their businesses slip away.</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/25013</guid>
      <pubDate>Wed, 11 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/25013-financial-guideposts-signal-the-road-to-success-or-failure</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2026/Feb/Ron-Birkey-2004.webp?t=1771346925" type="image/jpeg" medium="image" fileSize="350646">
        <media:title type="plain">Ron-Birkey-2004.jpg</media:title>
        <media:description type="plain">Ron Birkey is president and CEO of Birkey's, an equipment dealership established in 1954 in Fisher, IU. He moved into the leadership position in 2000 after working for the company since 1977. Now based in Rantoul, Iu., the $100 million company has 250 employees and four divisions operating at eight Case IH and New Holland equipment stores, two Case Construction locations and a DaimlerChrysler dealership. The business also has responsibility for Jacobsen golf and turf products in central Illinois. Birkey is a past president of the Case IH National Dealer Council.</media:description>
      </media:content>
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    <item>
      <title>Dealers Report Improved Precision Sales &amp; Service Numbers in 2025</title>
      <author>nnewman@lessitermedia.com</author>
      <description>2026 sales outlook looks solid with 42% forecasting at least 2-7% bump, according to Precision Farming Dealer Benchmark Study</description>
      <content:encoded>
        <![CDATA[<p>2026 sales outlook looks solid with 42% forecasting at least 2-7% bump, according to Precision Farming Dealer Benchmark Study</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/24987</guid>
      <pubDate>Wed, 11 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/24987-dealers-report-improved-precision-sales-and-service-numbers-in-2025</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2026/Feb/PFD-Benchmark-Survey_FE_0226-Precision-Farming-Sales--Service-Revenue-Growth-Comparison.webp?t=1771280098" type="image/jpeg" medium="image" fileSize="102104">
        <media:title type="plain">PFD-Benchmark-Survey_FE_0226-Precision-Farming-Sales-&amp;-Service-Revenue-Growth-Comparison.jpg</media:title>
        <media:description type="plain">Nearly half of dealers surveyed reported an increase in precision sales &amp;amp; service revenue in 2025, compared to only 27% who reported an increase in 2024. Source: Precision Farming Dealer Benchmark Study</media:description>
      </media:content>
    </item>
    <item>
      <title>Art's Way Reports Ag Products Sales Decline 13% in 2025</title>
      <description>Marc McConnell, the Company's President, CEO, and Chairman, reports, "Despite another year of significant market challenges and uncertainty, I am pleased with the progress we made as a company in 2025 building the Company for future growth in both business units."</description>
      <content:encoded>
        <![CDATA[<p>Marc McConnell, the Company's President, CEO, and Chairman, reports<em>,&nbsp;</em>"Despite another year of significant market challenges and uncertainty, I am pleased with the progress we made as a company in 2025 building the Company for future growth in both business units."</p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/24982</guid>
      <pubDate>Mon, 09 Feb 2026 12:51:35 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/24982-arts-way-reports-ag-products-sales-decline-13-in-2025</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/02/09/Arts-Way-Earnings-Report-Fiscal-2025.webp?t=1771552190" type="image/png" medium="image" fileSize="26740">
        <media:title type="plain">Arts Way Earnings Report Fiscal 2025.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Purdue Ag Barometer Shows Sharp Decline in Farmer Confidence</title>
      <description>January survey results reveal growing concern over farm finances, exports, and debt levels as producers head into 2026 with a more cautious outlook.</description>
      <content:encoded>
        <![CDATA[January survey results reveal growing concern over farm finances, exports, and debt levels as producers head into 2026 with a more cautious outlook.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/24961</guid>
      <pubDate>Tue, 03 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/24961-purdue-ag-barometer-shows-sharp-decline-in-farmer-confidence</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/02/03/Figure1-2048x1486.webp?t=1770219166" type="image/jpeg" medium="image" fileSize="81015">
        <media:title type="plain">Figure1-2048x1486.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Why Do I Need a Budget? Prepare for No Surprises</title>
      <author>leo.johnson@machineryadvisors.org</author>
      <description>If you haven’t yet put together a budget for 2026, it’s not too late … and I would highly recommend you start as soon as you’re done reading this article.</description>
      <content:encoded>
        <![CDATA[If you haven’t yet put together a budget for 2026, it’s not too late … and I would highly recommend you start as soon as you’re done reading this article.<p></p>]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/blogs/6/post/24908</guid>
      <pubDate>Tue, 13 Jan 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/blogs/6-opinions-columns/post/24908-why-do-i-need-a-budget-prepare-for-no-surprises</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2023/FE_OctoberNovember_1023/Leo-Johnson.webp?t=1738215958" type="image/jpeg" medium="image" fileSize="20080">
        <media:title type="plain">Leo-Johnson.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Farmer Sentiment Drifts Lower As Trade Uncertainty Hangs Over Agriculture</title>
      <description>Farmer sentiment weakened slightly in December as the Purdue University-CME Group Ag Economy Barometer Index dropped just 3 points in December to a reading of 136.</description>
      <content:encoded>
        <![CDATA[Farmer sentiment weakened slightly in December as the Purdue University-CME Group Ag Economy Barometer Index dropped just 3 points in December to a reading of 136.]]>
      </content:encoded>
      <guid>http://www.farm-equipment.com/articles/24909</guid>
      <pubDate>Mon, 12 Jan 2026 00:00:00 -0500</pubDate>
      <link>https://www.farm-equipment.com/articles/24909-farmer-sentiment-drifts-lower-as-trade-uncertainty-hangs-over-agriculture</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/2026/01/12/Figure1-2048x1486.webp?t=1768243977" type="image/jpeg" medium="image" fileSize="80477">
        <media:title type="plain">Figure1-2048x1486.jpg</media:title>
      </media:content>
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