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    <title>Dealership of the Year 2021</title>
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      <title>Dealership of the Year 2022 Winners Sneak Peek</title>
      <description>The 12-part 2022 Farm Equipment Dealership of the Year video series features First Choice Farm Lawn and Riechmann Bros. First Choice Farm Lawn was selected as the Greater than $100 Million Dealership Winner while Riechmann Bros. was selected as the Less than $100 Million Dealership Winner.</description>
      <content:encoded>
        <![CDATA[The 12-part 2022 Farm Equipment Dealership of the Year video series features First Choice Farm Lawn and Riechmann Bros. First Choice Farm Lawn was selected as the Greater than $100 Million Dealership Winner while Riechmann Bros. was selected as the Less than $100 Million Dealership Winner.]]>
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      <guid>http://www.farm-equipment.com/articles/20634</guid>
      <pubDate>Mon, 22 Aug 2022 15:50:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/20634-dealership-of-the-year-2022-winners-sneak-peek</link>
    </item>
    <item>
      <title>Dealership of the Year: First Choice Farm &amp; Lawn Video Series</title>
      <description>Upon graduating from the Univ. Tennessee at Martin in 2009, Ron Parks got a job working for Danny Montgomery, who owned a Kubota dealership in Union City, Tenn. Starting off in the parts department, Ron quickly worked his way up into a sales and management role.</description>
      <content:encoded>
        <![CDATA[Upon graduating from the Univ. Tennessee at Martin in 2009, Ron Parks got a job working for Danny Montgomery, who owned a Kubota dealership in Union City, Tenn. Starting off in the parts department, Ron quickly worked his way up into a sales and management role.]]>
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      <guid>http://www.farm-equipment.com/articles/20590</guid>
      <pubDate>Tue, 09 Aug 2022 08:42:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/20590-dealership-of-the-year-first-choice-farm-lawn-video-series</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2022/FE-JulyAugust-0722/First-Choice-Farm-and-Lawn_Group.webp?t=1657656694" type="image/jpeg" medium="image" fileSize="73926">
        <media:title type="plain">First-Choice-Farm-and-Lawn_Group.jpg</media:title>
        <media:description type="plain">First Choice Farm &amp;amp; Lawn owners Don (left) and Ron (right) Parks bought the dealership in 2013 and have grown the business to 6 stores and $88 million in revenue for 2021.</media:description>
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    <item>
      <title>Sydenstricker Nobbe Partners Manage Smooth Merger</title>
      <description>Sydenstricker Nobbe Partners CEO Ted Briscoe says the ownership groups worked together to identify all the core business processes and each shared how they did it, then they picked the processes that made the most sense, were the most scalable and would be most appropriate for the size of the merged business.</description>
      <content:encoded>
        <![CDATA[Sydenstricker Nobbe Partners CEO Ted Briscoe says the ownership groups worked together to identify all the core business processes and each shared how they did it, then they picked the processes that made the most sense, were the most scalable and would be most appropriate for the size of the merged business.]]>
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      <guid>http://www.farm-equipment.com/articles/19477</guid>
      <pubDate>Wed, 07 Jul 2021 15:20:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19477-sydenstricker-nobbe-partners-manage-smooth-merger</link>
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      <title>Ted Briscoe Reacts to Sydenstricker Nobbe Partners Being Named Dealership of the Year</title>
      <description>CEO Ted Briscoe shares what it means to him to have SN Partners named Farm Equipment\'s 2021 Dealership of the Year.</description>
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        <![CDATA[CEO Ted Briscoe shares what it means to him to have SN Partners named Farm Equipment\'s 2021 Dealership of the Year.]]>
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      <guid>http://www.farm-equipment.com/articles/19486</guid>
      <pubDate>Wed, 07 Jul 2021 11:54:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19486-ted-briscoe-reacts-to-sydenstricker-nobbe-partners-being-named-dealership-of-the-year</link>
    </item>
    <item>
      <title>Sydenstricker Nobbe Partners Grows Through Diversifying the Business</title>
      <description>When it comes to continuing to grow the dealership group, CEO Ted Briscoe says “breakout opportunities” — or business diversification — is the cheapest way for Sydenstricker Nobbe Partners to grow and will have a greater ROI than say going out and buying a store that’s doing $35 million in revenue. Briscoe explains these “breakout opportunities” as ways to change the slope of the curve outside of SNP’s traditional, core Deere business. Two examples of this would be SNP’s Commercial Application Division (CAD) and its Compact Construction Division.</description>
      <content:encoded>
        <![CDATA[When it comes to continuing to grow the dealership group, CEO Ted Briscoe says “breakout opportunities” — or business diversification — is the cheapest way for Sydenstricker Nobbe Partners to grow and will have a greater ROI than say going out and buying a store that’s doing $35 million in revenue. Briscoe explains these “breakout opportunities” as ways to change the slope of the curve outside of SNP’s traditional, core Deere business. Two examples of this would be SNP’s Commercial Application Division (CAD) and its Compact Construction Division.]]>
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      <guid>http://www.farm-equipment.com/articles/19485</guid>
      <pubDate>Wed, 07 Jul 2021 11:51:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19485-sydenstricker-nobbe-partners-grows-through-diversifying-the-business</link>
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      <title>Sydenstricker Nobbe Partners' Approach to Mainstreaming Precision Ag</title>
      <description>Sydenstricker Nobbe Partners CEO Ted Briscoe explains why the dealership has moved toward the “specialist” format as a way to elevate the precision knowledge of all the dealership’s staff. The dealership developed a program to run parallel to the mainstreaming process, through which the dealership can have a core group of precision experts with two key focuses: changing the narrative on precision over the next 3-5 years from focusing on pricing to the value the technology brings and consolidating product knowledge via “specialists” in certain categories of equipment.</description>
      <content:encoded>
        <![CDATA[Sydenstricker Nobbe Partners CEO Ted Briscoe explains why the dealership has moved toward the “specialist” format as a way to elevate the precision knowledge of all the dealership’s staff. The dealership developed a program to run parallel to the mainstreaming process, through which the dealership can have a core group of precision experts with two key focuses: changing the narrative on precision over the next 3-5 years from focusing on pricing to the value the technology brings and consolidating product knowledge via “specialists” in certain categories of equipment.]]>
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      <guid>http://www.farm-equipment.com/articles/19484</guid>
      <pubDate>Wed, 07 Jul 2021 11:49:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19484-sydenstricker-nobbe-partners-approach-to-mainstreaming-precision-ag</link>
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    <item>
      <title>Sydenstricker Nobbe Partners Organizes Stores into Regional Divisions</title>
      <description>To help keep a local feel to such a large organization, Sydenstricker Nobbe Partners has divided its 27 locations into 4 divisions — Missouri West, Missouri East, Metro and Illinois. Each division has about 7 stores and does around $150 million in business. Likewise, each division has a general manager and divisional staff who serve as the “face of SNP” in those local communities.</description>
      <content:encoded>
        <![CDATA[To help keep a local feel to such a large organization, Sydenstricker Nobbe Partners has divided its 27 locations into 4 divisions — Missouri West, Missouri East, Metro and Illinois. Each division has about 7 stores and does around $150 million in business. Likewise, each division has a general manager and divisional staff who serve as the “face of SNP” in those local communities.]]>
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      <guid>http://www.farm-equipment.com/articles/19483</guid>
      <pubDate>Wed, 07 Jul 2021 11:46:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19483-sydenstricker-nobbe-partners-organizes-stores-into-regional-divisions</link>
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    <item>
      <title>Sydenstricker Nobbe Partners Focuses on Growing Aftermarket Business</title>
      <description>As Sydenstricker Nobbe Partners looks ahead in growing its business, it is looking to improve its aftermarket revenue to account for 30% of its revenue mix. CEO Briscoe says they will work to do this through centralized processes and through exploring creating its own technician training program to keep a steady stream of technicians coming into the business.</description>
      <content:encoded>
        <![CDATA[As Sydenstricker Nobbe Partners looks ahead in growing its business, it is looking to improve its aftermarket revenue to account for 30% of its revenue mix. CEO Briscoe says they will work to do this through centralized processes and through exploring creating its own technician training program to keep a steady stream of technicians coming into the business.]]>
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      <guid>http://www.farm-equipment.com/articles/19482</guid>
      <pubDate>Wed, 07 Jul 2021 11:43:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19482-sydenstricker-nobbe-partners-focuses-on-growing-aftermarket-business</link>
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    <item>
      <title>Sydenstricker Nobbe Partners Opens 'Express Store' for Small Tractor Market</title>
      <description>Sydenstricker Nobbe Partners opened SNP Express on April 15, 2021. The store has two salespeople and is only focused on retail sales of compact utility tractors and Gators. The store is open Tuesday-Saturday from 9 a.m. to 6 p.m. – very different from the core ag locations. While customers can drop equipment off for service, it won’t be done at the Express store, explains CEO Ted Briscoe.</description>
      <content:encoded>
        <![CDATA[Sydenstricker Nobbe Partners opened SNP Express on April 15, 2021. The store has two salespeople and is only focused on retail sales of compact utility tractors and Gators. The store is open Tuesday-Saturday from 9 a.m. to 6 p.m. – very different from the core ag locations. While customers can drop equipment off for service, it won’t be done at the Express store, explains CEO Ted Briscoe.]]>
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      <guid>http://www.farm-equipment.com/articles/19481</guid>
      <pubDate>Wed, 07 Jul 2021 11:38:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19481-sydenstricker-nobbe-partners-opens-express-store-for-small-tractor-market</link>
    </item>
    <item>
      <title>Dealership of the Year: Sydenstricker Nobbe Parters Video Series</title>
      <description>Bringing two strong family businesses together can be messy. Trying to unite two cultures and two ways of operating the business into one isn’t without its challenges. But, for Sydenstricker Nobbe Partners (formed in January 2020 through the merger of Sydenstricker Implement Co. and Wm. Nobbe &amp; Co.), year one of the merger proved not only to be a success but the team got there with little to no drama.</description>
      <content:encoded>
        <![CDATA[Bringing two strong family businesses together can be messy. Trying to unite two cultures and two ways of operating the business into one isn’t without its challenges. But, for Sydenstricker Nobbe Partners (formed in January 2020 through the merger of Sydenstricker Implement Co. and Wm. Nobbe & Co.), year one of the merger proved not only to be a success but the team got there with little to no drama.]]>
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      <guid>http://www.farm-equipment.com/articles/19467</guid>
      <pubDate>Fri, 02 Jul 2021 13:18:00 -0400</pubDate>
      <link>https://www.farm-equipment.com/articles/19467-dealership-of-the-year-sydenstricker-nobbe-parters-video-series</link>
      <media:content url="https://www.farm-equipment.com/ext/resources/images/issues/2021/FE_JulyAugust_0721/SNP-Leadership-Team.webp?t=1626725973" type="image/jpeg" medium="image" fileSize="119636">
        <media:title type="plain">Sydenstricker Nobbe Partners leadership group</media:title>
        <media:description type="plain">Sydenstricker Nobbe Partners leadership group includes (front l-r) Tom Nobbe (key advisor), George Obernagel (Board of Directors), Arthur Basnett (VP Construction Division), Adam Bunting (Illinois East Division GM), Jason Orr (CFO), Scott Brees (Missouri West Division GM), Kevin Cobb (Missouri East Division GM), Chad Schaffter (Aftermarket Product Manager), Eddie Sydenstricker (key advisor), Ben Poletti (Metro Division GM), Brad Nobbe (Production Specialist Product Manager), Kim Sydenstricker (Public Relations), (back l-r) Greg Gabriel (New Channels), Alan Utterback (Complete Goods Product Manager), Jared Nobbe (Centralized Services), Chad Mallet (VP Commercial Application), Lee Ann Sydenstricker (VP of Marketing), Ted Briscoe (CEO) and Andrew Norris (Human Resources).</media:description>
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