Items Tagged with 'Dealership Minds Report'



Dealership Minds 2016 Overview: Kern Machinery

Adapt and adapt again is this dealership’s mantra as it thrives in California’s highly diverse and rapidly changing ag environment.
In the fourth of Farm Equipment’s every-other-year Dealership Minds series, six editors travelled to central California to experience first-hand how a successful dealership — Kern Machinery — operates in a market where agriculture can only be described as “diverse,” “intensive” and “rapidly changing.” It wasn’t that long ago when cotton, potatoes and hay dominated the landscape. Today, vegetables, fruit, grapes and nuts are taking over.
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