Dealership Minds Summit 2018




The 2018 Speaker Program is currently being developed. In the meantime, view the 2017 speaker program to get an idea of the quality of topics and speakers and the agenda format for the 2018 event.

Full Agenda



Moving Your Marketing Department from Traditional Marketing to Intelligent Marketing

5 Dealer Takeaways from this Session

  • Ways to collect customer information to drive leads through the sales funnel.
  • Why you need to start each marketing campaign by answering the question, “What’s the business outcome that we’re trying to achieve?”
  • How to shift your marketing dialog from promotions to demand generation.
  • How technology helps you automate your lead scoring and better track customers’ behavior.
  • Using analytics to help determine the best customer experience.

Click here to read more


Jeff Bowman
Chief Experience Officer, Titan Machinery, Fargo, N.D.


Questions about the Dealership Minds Summit?

Contact Farm Equipment
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or (262) 782-4480
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Brookfield, WI 53008-0624