Opinions & Columns

Claas travel guide

Farm Equipment ‘Falls In’ on Embedded Tour Assignment to Germany & France

For a first-ever “Journal Series” in Farm Equipment, Editor/Publisher Mike Lessiter provides his across-the-pond observations from the 11,653 miles in 7 days trip he took with a Claas delegation to Germany and France November 10-17, 2019.
For a first-ever “Journal Series” in Farm Equipment, Editor/Publisher Mike Lessiter provides his across-the-pond observations from the 11,653 miles in 7 days trip he took with a Claas delegation to Germany and France November 10-17, 2019.
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Kanicki

Everybody’s Looking for Some ‘Real’ Good News

Most of the dealers and others I’ve spoken with or heard from in the past couple of months seem to agree — 2019 was a weird year. It was hard to get a fix on what was going on and very little was “typical.” There are more variables than usual, I think.
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Kim Schmidt

Thinking Past Tech School for Your Next Technician

A few weeks ago I joined dealers and manufacturers at the Equipment Dealers Assn.’s 2019 Workforce Development Summit held during the GIE+Expo in Louisville, Ky. It was a great time spent not just talking about the problem of finding technicians, but also about some real solutions.
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Lessiter
To the Point

Onboarding Salespeople: Calibrate Your Current Sales Force, Too

The highest rated panel of the 2019 Farm Equipment Dealership Minds Summit featured two Dealership of the Year Alumni. It was no surprise that dealers learned so much from RDO Equipment and Stotz Equipment. We’ve visited them on numerous occasions and continue to be amazed by their home-grown systems that cultivate the exact results they want.
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Kanicki

Trade Issues Cloud Dealers’ View of 2020

The 2020 Dealer Business Outlook & Trends report has just been released to Ag Equipment Intelligence subscribers. There’s little doubt that current trade issues have added to agriculture’s usual uncertainties (weather, commodity prices, etc.) and everyone is guessing about the potential outcome.
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Lessiter
To The Point

Parts Rush: Young Dept. Manager Ends Up in Music Limelight

Journey with us back to the early 1970s to the farm equipment world of Ontario. Envision a young parts manager pounding his sticks on the parts counter, on 55-gallon drums or whatever was parked out in the shop. Of course, stealing this “practice time” only between farmers’ requests for hoses, sweeps/tines and feeder chains.
Journey with us back to the early 1970s to the farm equipment world of Ontario. Envision a young parts manager pounding his sticks on the parts counter, on 55-gallon drums or whatever was parked out in the shop. Of course, stealing this “practice time” only between farmers’ requests for hoses, sweeps/tines and feeder chains.
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