Dealership Minds Summit 2013: Boyd Hofmann
Boyd Hofmann, Partner, Vice President & General Sales Manager, Jaydee AgTech (2011 Dealership of the Year). A year into his role as sales manager in 1995, Boyd Hofmann purchased the ownership shares of the GM.
Seven years later, he acquired 3 more dealerships before merging with another 5-store operation in 2009, which today has 9 locations under the JayDee AgTech banner. In this presentation, Hofmann shares his approach to managing and measuring marketing and other operations, as well as anticipating issues well in advance of the arrival of the monthly statement. His no-nonsense presentation shares performance metric tips and will have you eager to put the "execution back in executive" at your dealership.