Dealer's Role in Evolving Precision Farming

In this video (shot at the 2011 Farm Forum put on by Agri-Trend in Saskatoon, SK) Josh Skanderup from Raven Industries discusses the influence dealers have on implementing precision farming technology.

According to Skanderup, 100% of sales don't come down to the iron itself, but the service that comes with it. For more information on the Farm Forum event, visit its website.