DEALERSHIP MINDS SUMMIT
History Made at 1st-Ever Dealer-Only Summit
108 gathered in Kansas City for the inaugural Dealership Minds Summit

Adapting to a Changing Industry — George Russell

Succession Planning: Start Early, Stay Flexible

• Family Affair: Passing It to the Next Generation — Tim Young

• Acquisition Growth Can be Done Without Seeking Additional Capital — Mike Hedge

• Transitioning the Lead at a Multi-Owner Dealership — Mark Foster

• Taking Your Dealership Public — David Meyer

• More Locations Doesn’t Equal More Profits — Gord Thompson

• Home-Grown Grooming of Talent — Keith Kreps

• Employee Ownerships (ESOPs) — Clint Schnoor

• It’s All in the Execution — Boyd Hofmann

• The Myth of Absorption Rate: Johnson Tractor’s Not Buying It — Eric Johnson

Dealers Shed Light on Mystery of Marketing

• Build Marketing Basics First — Tim Young

• Marketing’s Role in Enterprise Culture — Laird Munro
+ Online Exclusive: 'Really' Using Your Data Assets
+ Online Exclusive: What Marketing Is ... And Isn't

• A Case for Shortline Equipment — Todd Kunau

• 3 Slam-Dunk Action Items — Quint Campbell

PROFILE: PLEVNA IMPLEMENT
Making an Old Dealership New Again — For the Next Generation
Plevna Implement’s owner is investing big time to ensure the dealership continues to serve its customers well for decades to come.

Versatility of Hay Rakes Continues to Evolve
Dealers must know what users are aiming for to help them select the proper hay rake.