In this Issue of Farm Equipment Magazine: July/August 2012

Monsanto has job opportunities for Area Business Mgrs & District Sales Mgrs, nationwide. Candidates will have a Bachelor's degree & progressive sales experience in any area of Ag.
Apply online: jobs.monsanto.com, search requisition #00F85.

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IN THIS ISSUE JULY/AUGUST 2012

Farm Equipment Magazine Cover - June Showcase 2012

To The Point
An Investment in Your Leadership Capital

DEALERSHIP OF THE YEAR

Industry's Best Dealerships Honored in 8th Annual Awards Program

And the winners are ...

Johnson Tractor Inc., Janesville, Wis. and Rochelle, Ill.
Category: More Than $50 Million in Annual Revenue.

Kennedy Implement & Auto, Philip S.D.
Category: Under $50 Million in Annual Revenue.

Get Extra Dealership of the Year Coverage at FarmDealerOfTheYear.com

FEATURES

Show & Tell is the Secret to Introducing This Tillage Tool
To introduce compact discs, dealers must invest the time to show potential customers how they work.

Don't Become a Disaster Statistic
Follow these strategies to help your business survive a disaster.
+ Sidebar: Lessons Learned from The Greensburg Tornado

Precision Hay & Forage is a Hands-On Sell
Dealers adapt practices to fit evolving GPS capabilities.

Are Bale Wrappers a Good Choice for Your Customers?
With the dramatic rise in hay prices, more hay producers are giving them a closer look.

2012 Canada Farm Progress Show Illustrated

COLUMNS

Technology for Profit
Building an Interconnected, Knowledge-Based Dealers

Industry Q&A
If you don’t agree with volume bonuses determined by market-shares (as they are currently defined), what alternative programs would you suggest for major-line manufacturers to evaluate and reward top-performing dealerships?

Business of Selling
Cash Difference Compensation Plan = Low Margins

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